{"rowid": 101, "title": "Easing The Path from Design to Development", "contents": "As a web developer, I have the pleasure of working with a lot of different designers. There has been a lot of industry discussion of late about designers and developers, focusing on how different we sometimes are and how the interface between our respective phases of a project (that is to say moving from a design phase into production) can sometimes become a battleground.\n\nI don\u2019t believe it has to be a battleground. It\u2019s actually more like being a dance partner \u2013 our steps are different, but as long as we know our own part and have a little knowledge of our partner\u2019s steps, it all goes together to form a cohesive dance. Albeit with less spandex and fewer sequins (although that may depend on the project in question).\n\nAs the process usually flows from design towards development, it\u2019s most important that designers have a little knowledge of how the site is going to be built. At the specialist web development agency I\u2019m part of, we find that designs that have been well considered from a technical perspective help to keep the project on track and on budget.\n\nBased on that experience, I\u2019ve put together my checklist of things that designers should consider before handing their work over to a developer to build.\n\nLayout\n\nOne rookie mistake made by traditionally trained designers transferring to the web is to forget a web browser is not a fixed medium. Unlike designing a magazine layout or a piece of packaging, there are lots of available options to consider. Should the layout be fluid and resize with the window, or should it be set to a fixed width? If it\u2019s fluid, which parts expand and which not? If it\u2019s fixed, should it sit in the middle of the window or to one side?\n\nIf any part of the layout is going to be flexible (get wider and narrower as required), consider how any graphics are affected. Images don\u2019t usually look good if displayed at anything other that their original size, so should they behave? If a column is going to get wider than it\u2019s shown in the Photoshop comp, it may be necessary to provide separate wider versions of any background images.\n\nText size and content volume\n\nA related issue is considering how the layout behaves with both different sizes of text and different volumes of content. Whilst text zooming rather than text resizing is becoming more commonplace as the default behaviour in browsers, it\u2019s still a fundamentally important principal of web design that we are suggesting and not dictating how something should look. Designs must allow for a little give and take in the text size, and how this affects the design needs to be taken into consideration.\n\nKeep in mind that the same font can display differently in different places and platforms. Something as simple as Times will display wider on a Mac than on Windows. However, the main impact of text resizing is the change in how much vertical space copy takes up. This is particularly important where space is limited by the design (making text bigger causes many more problems than making text smaller). Each element from headings to box-outs to navigation items and buttons needs to be able to expand at least vertically, if not horizontally as well. This may require some thought about how elements on the page may wrap onto new lines, as well as again making sure to provide extended versions of any graphical elements.\n\nSimilarly, it\u2019s rare theses days to know exactly what content you\u2019re working with when a site is designed. Many, if not most sites are designed as a series of templates for some kind of content management system, and so designs cannot be tweaked around any specific item of content. Designs must be able to cope with both much greater and much lesser volumes of content that might be thrown in at the lorem ipsum phase.\n\nParticular things to watch out for are things like headings (how do they wrap onto multiple lines) and any user-generated items like usernames. It can be very easy to forget that whilst you might expect something like a username to be 8-12 characters, if the systems powering your site allow for 255 characters they\u2019ll always be someone who\u2019ll go there. Expect them to do so.\n\nAgain, if your site is content managed or not, consider the possibility that the structure might be expanded in the future. Consider how additional items might be added to each level of navigation. Whilst it\u2019s rarely desirable to make significant changes without revisiting the site\u2019s information architecture more thoroughly, it\u2019s an inevitable fact of life that the structure needs a little bit of flexibility to change over time.\n\nInteractions with and without JavaScript\n\nA great number of sites now make good use of JavaScript to streamline the user interface and make everything just that touch more usable. Remember, though, that any developer worth their salt will start by building the interface without JavaScript, get it all working, and then layer that JavaScript on top. This is to allow for users viewing the site without JavaScript available or enabled in their browser.\n\nDesigners need to consider both states of any feature they\u2019re designing \u2013 how it looks and functions with and without JavaScript. If the feature does something fancy with Ajax, consider how the same can be achieved with basic HTML forms, links and intermediary pages. These all need to be designed, because this is how some of your users will interact with the site.\n\nLogged in and logged out states\n\nWhen designing any type of web application or site that has a membership system \u2013 that is to say users can create an account and log into the site \u2013 the design will need to consider how any element is presented in both logged in and logged out states. For some items there\u2019ll be no difference, whereas for others there may be considerable differences.\n\nShould an item be hidden completely not logged out users? Should it look different in some way? Perhaps it should look the same, but prompt the user to log in when they interact with it. If so, what form should that prompt take on and how does the user progress through the authentication process to arrive back at the task they were originally trying to complete?\n\nCouple logged in and logged out states with the possible absence of JavaScript, and every feature needs to be designed in four different states:\n\n\n\tLogged out with JavaScript available\n\tLogged in with JavaScript available\n\tLogged out without JavaScript available\n\tLogged in without JavaScript available\n\n\nFonts\n\nThere are three main causes of war in this world; religions, politics and fonts. I\u2019ve said publicly before that I believe the responsibility for this falls squarely at the feet of Adobe Photoshop. Photoshop, like a mistress at a brothel, parades a vast array of ropey, yet strangely enticing typefaces past the eyes of weak, lily-livered designers, who can\u2019t help but crumble to their curvy charms.\n\nYet, on the web, we have to be a little more restrained in our choice of typefaces. The purest solution is always to make the best use of the available fonts, but this isn\u2019t always the most desirable solution from a design point of view. There are several technical solutions such as techniques that utilise Flash (like sIFR), dynamically generated images and even canvas in newer browsers. Discuss the best approach with your developer, as every different technique has different trade-offs, and this may impact the design in other ways.\n\nMessaging\n\nAny site that has interactive elements, from a simple contact form through to fully featured online software application, involves some kind of user messaging. By this I mean the error messages when something goes wrong and the success and thank-you messages when something goes right. These typically appear as the result of an interaction, so are easy to forget and miss off a Photoshop comp.\n\nFor every form, consider what gets displayed to the user if they make a mistake or miss something out, and also what gets displayed back when the interaction is successful. What do they see and where do the go next?\n\nWith Ajax interactions, the user doesn\u2019t get any visual feedback of the site waiting for a response from the server unless you design it that way. Consider using a \u2018waiting\u2019 or \u2018in progress\u2019 spinner to give the user some visual feedback of any background processes. How should these look? How do they animate?\n\nSimilarly, also consider the big error pages like a 404. With luck, these won\u2019t often be seen, but it\u2019s at the point that they are when careful design matters the most.\n\nForm fields\n\nDepending on the visual style of your site, the look of a browser\u2019s default form fields and buttons can sometimes jar. It\u2019s understandable that many a designer wants to change the way they look. Depending on the browser in question, various things can be done to style form fields and their buttons (although it\u2019s not as flexible as most would like).\n\nA common request is to replace the default buttons with a graphical button. This is usually achievable in most cases, although it\u2019s not easy to get a consistent result across all browsers \u2013 particularly when it comes to vertical positioning and the space surrounding the button. If the layout is very precise, or if space is at a premium, it\u2019s always best to try and live with the browser\u2019s default form controls.\n\nWhichever way you go, it\u2019s important to remember that in general, each form field should have a label, and each form should have a submit button. If you find that your form breaks either of those rules, you should double check.\n\nPractical tips for handing files over\n\nThere are a couple of basic steps that a design can carry out to make sure that the developer has the best chance of implementing the design exactly as envisioned.\n\nIf working with Photoshop of Fireworks or similar comping tool, it helps to group and label layers to make it easy for a developer to see which need to be turned on and off to get to isolate parts of the page and different states of the design. Also, if you don\u2019t work in the same office as your developer (and so they can\u2019t quickly check with you), provide a PDF of each page and state so that your developer can see how each page should look aside from any confusion with quick layers are switched on or off. These also act as a handy quick reference that can be used without firing up Photoshop (which can kill both productivity and your machine).\n\nFinally, provide a colour reference showing the RGB values of all the key colours used throughout the design. Without this, the developer will end up colour-picking from the comps, and could potentially end up with different colours to those you intended. Remember, for a lot of developers, working in a tool like Photoshop is like presenting a designer with an SSH terminal into a web server. It\u2019s unfamiliar ground and easy to get things wrong. Be the expert of your own domain and help your colleagues out when they\u2019re out of their comfort zone. That goes both ways.\n\nIn conclusion\n\nWhen asked the question of how to smooth hand-over between design and development, almost everyone who has experienced this situation could come up with their own list. This one is mine, based on some of the more common experiences we have at edgeofmyseat.com. So in bullet point form, here\u2019s my checklist for handing a design over.\n\n\n\tIs the layout fixed, or fluid?\n\tDoes each element cope with expanding for larger text and more content?\n\tAre all the graphics large enough to cope with an area expanding?\n\tDoes each interactive element have a state for with and without JavaScript?\n\tDoes each element have a state for logged in and logged out users?\n\tHow are any custom fonts being displayed? (and does the developer have the font to use?)\n\tDoes each interactive element have error and success messages designed?\n\tDo all form fields have a label and each form a submit button?\n\tIs your Photoshop comp document well organised?\n\tHave you provided flat PDFs of each state?\n\tHave you provided a colour reference?\n\tAre we having fun yet?", "year": "2008", "author": "Drew McLellan", "author_slug": "drewmclellan", "published": "2008-12-01T00:00:00+00:00", "url": "https://24ways.org/2008/easing-the-path-from-design-to-development/", "topic": "process"} {"rowid": 102, "title": "Art Directing with Looking Room", "contents": "Using photographic composition techniques to start to art direct on the template-driven web.\n\nThink back to last night. There you are, settled down in front of the TV, watching your favourite soap opera, with nice hot cup of tea in hand. Did you notice \u2013 whilst engrossed in the latest love-triangle \u2013 that the cameraman has worked very hard to support your eye\u2019s natural movement on-screen? He\u2019s carefully framed individual shots to create balance.\n\nThink back to last week. There you were, sat with your mates watching the big match. Did you notice that the cameraman frames the shot to go with the direction of play? A player moving right will always be framed so that he is on the far left, with plenty of \u2018room\u2019 to run into.\n\nBoth of these cameramen use a technique called Looking Room, sometimes called Lead Room. Looking Room is the space between the subject (be it a football, or a face), and the edge of the screen. Specifically, Looking Room is the negative space on the side the subject is looking or moving. The great thing is, it\u2019s not just limited to photography, film or television; we can use it in web design too.\n\nBasic Framing\n\nBefore we get into Looking Room, and how it applies to web, we need to have a look at some basics of photographic composition.\n\nMany web sites use imagery, or photographs, to enhance the content. But even with professionally shot photographs, without a basic understanding of framing or composition, you can damage how the image is perceived. \n\nA simple, easy way to make photographs more interesting is to fill the frame. \n\nTake this rather mundane photograph of a horse:\n\n\n\nA typical point and click affair. But, we can work with this.\n\nBy closely cropping, and filling the frame, we can instantly change the mood of the shot.\n\n\n\nI\u2019ve also added Looking Room on the right of the horse. This is space that the horse would be walking into. It gives the photograph movement.\n\nSubject, Space, and Movement\n\nGenerally speaking, a portrait photograph will have a subject and space around them. Visual interest in portrait photography can come from movement; how the eye moves around the shot. To get the eye moving, the photographer modifies the space around the subject.\n\nLook at this portrait:\n\n\n\nThe photography has framed the subject on the right, allowing for whitespace, or Looking Room, in the direction the subject is looking. The framing of the subject (1), with the space to the left (2) \u2013 the Looking Room \u2013 creates movement, shown by the arrow (3).\n\n\n\nNote the subject is not framed centrally (shown by the lighter dotted line).\n\nIf the photographer had framed the subject with equal space either side, the resulting composition is static, like our horse.\n\n\n\nIf the photographer framed the subject way over on the left, as she is looking that way, the resulting whitespace on the right leads a very uncomfortable composition.\n\n\n\nThe root of this discomfort is what the framing is telling our eye to do. The subject, looking to the left, suggests to us that we should do the same. However, the Looking Room on the right is telling our eye to occupy this space. The result is a confusing back and forth.\n\nHow Looking Room applies to the web\n\nWe can apply the same theory to laying out a web page or application. Taking the three same elements \u2013 Subject, Space, and resulting Movement \u2013 we can guide a user\u2019s eye to the elements we need to. As designers, or content editors, framing photographs correctly can have a subtle but important effect on how a page is visually scanned. Take this example:\n\n\n\nThe BBC homepage uses great photography as a way of promoting content. Here, they have cropped the main photograph to guide the user\u2019s eye into the content. \n\nBy applying the same theory, the designer or content editor has applied considerable Looking Room (2) to the photograph to create balance with the overall page design, but also to create movement of the user\u2019s eye toward the content (1)\n\n\n\nIf the image was flipped horizontally. The Looking Room is now on the right. The subject of the photograph is looking off the page, drawing the user\u2019s eye away from the content. Once again, this results in a confusing back and forth as your eye fights its way over to the left of the page.\n\n\n\nA little bit of Art Direction\n\nArt Direction can be described as the act or process of managing the visual presentation of content. Art Direction is difficult to do on the web, because content and presentation are, more often than not, separated. But where there are images, and when we know the templates that those images will populate, we can go a little way to bridging the gap between content and presentation.\n\nBy understanding the value of framing and Looking Room, and the fact that it extends beyond just a good looking photograph, we can start to see photography playing more of an integral role in the communication of content. \n\nWe won\u2019t just be populating templates. We\u2019ll be art directing.\n\nPhoto credits: \n\n\n\tPortrait by Carsten Tolkmit\n\tHorse by Mike Pedroncelli", "year": "2008", "author": "Mark Boulton", "author_slug": "markboulton", "published": "2008-12-05T00:00:00+00:00", "url": "https://24ways.org/2008/art-directing-with-looking-room/", "topic": "design"} {"rowid": 103, "title": "Recession Tips For Web Designers", "contents": "For web designers, there are four keys to surviving bad economic times: do good work, charge a fair price, lower your overhead, and be sure you are communicating with your client. As a reader of 24 ways, you already do good work, so let\u2019s focus on the rest.\n\nI know something about surviving bad times, having started my agency, Happy Cog, at the dawn of the dot-com bust. Of course, the recession we\u2019re in now may end up making the dot-com bust look like the years of bling and gravy. But the bust was rough enough at the time. \n\nBad times are hard on overweight companies and over-leveraged start-ups, but can be kind to freelancers and small agencies. Clients who once had money to burn and big agencies to help them burn it suddenly consider the quality of work more important than the marquee value of the business card. Fancy offices and ten people at every meeting are out. A close relationship with an individual or small team that listens is in.\n\nThin is in\n\nIf you were good in client meetings when you were an employee, print business cards and pick a name for your new agency. Once some cash rolls in, see an accountant. \n\nIf the one-person entrepreneur model isn\u2019t you, it\u2019s no problem. Form a virtual agency with colleagues who complement your creative, technical, and business skills. Athletics is a Brooklyn-based multi-disciplinary \u201cart and design collective.\u201d Talk about low overhead: they don\u2019t have a president, a payroll, or a pension plan. But that hasn\u2019t stopped clients like adidas, Nike, MTV, HBO, Disney, DKNY, and Sundance Channel from knocking on their (virtual) doors.\n\nRunning a traditional business is like securing a political position in Chicago: it costs a fortune. That\u2019s why bad times crush so many companies. But you are a creature of the internets. You don\u2019t need an office to do great work. I ran Happy Cog out of my apartment for far longer than anyone realized. My clients, when they learned my secret, didn\u2019t care. \n\nKeep it lean: if you can budget your incoming freelance money, you don\u2019t have to pay yourself a traditional salary. Removing the overhead associated with payroll means more of the budget stays in your pocket, enabling you to price your projects competitively, while still within industry norms. (Underpricing is uncool, and clients who knowingly choose below-market-rate vendors tend not to treat those vendors with respect.)\n\nGetting gigs\n\nWeb design is a people business. If things are slow, email former clients. If you just lost your job, email former agency clients with whom you worked closely to inform them of your freelance business and find out how they\u2019re doing. Best practice: focus the email on wishing them a happy holiday and asking how they\u2019re doing. Let your email signature file tell them you\u2019re now the president of Your Name Design. Leading with the fact that you just lost your job may earn sympathy (or commiseration: the client may have lost her job, too) but it\u2019s not exactly a sure-fire project getter.\n\nThe qualities that help you land a web design project are the same in good times or bad. Have a story to tell about the kind of services you offer, and the business benefits they provide. (If you design with web standards, you already have one great story line. What are the others?) \n\nDon\u2019t be shy about sharing your story, but don\u2019t make it the focus of the meeting. The client is the focus. Before you meet her, learn as much as you can about her users, her business, and her competitors. At the very least, read her site\u2019s About pages, and spend some quality time with Google. \n\nMost importantly, go to the meeting knowing how much you don\u2019t know. Arrive curious, and armed with questions. Maintain eye contact and keep your ears open. If a point you raise causes two people to nod at each other, follow up on that point, don\u2019t just keep grinding through your Keynote presentation. \n\nIf you pay attention and think on your feet, it tells the potential client that they can expect you to listen and be flexible. (Clients are like unhappy spouses: they\u2019re dying for someone to finally listen.) If you stick to a prepared presentation, it might send the message that you are inflexible or nervous or both. \u201cNervous\u201d is an especially bad signal to send. It indicates that you are either dishonest or inexperienced. Neither quality invites a client to sign on. Web design is a people business for the client, too: they should feel that their interactions with you will be pleasant and illuminating. And that you\u2019ll listen. Did I mention that?\n\nGive it time\n\nSecuring clients takes longer and requires more effort in a recession. If two emails used to land you a gig, it will now take four, plus an in-person meeting, plus a couple of follow-up calls. This level of salesmanship is painful to geeks and designers, who would rather spend four hours kerning type or debugging a style sheet than five minutes talking business on the telephone. I know. I\u2019m the same way. But we must overcome our natural shyness and inwardness if we intend not to fish our next meal out of a neighbor\u2019s garbage can. \n\nAs a bonus, once the recession ends, your hard-won account management skills will help you take your business to the next level. By the time jobs are plentiful again, you may not want to work for anyone but yourself. You\u2019ll be a captain of our industry. And talented people will be emailing to ask you for a job.", "year": "2008", "author": "Jeffrey Zeldman", "author_slug": "jeffreyzeldman", "published": "2008-12-24T00:00:00+00:00", "url": "https://24ways.org/2008/recession-tips-for-web-designers/", "topic": "business"} {"rowid": 104, "title": "Sitewide Search On A Shoe String", "contents": "One of the questions I got a lot when I was building web sites for smaller businesses was if I could create a search engine for their site. Visitors should be able to search only this site and find things without the maintainer having to put \u201crelated articles\u201d or \u201cfeatured content\u201d links on every page by hand. \n\nBack when this was all fields this wasn\u2019t easy as you either had to write your own scraping tool, use ht://dig or a paid service from providers like Yahoo, Altavista or later on Google. In the former case you had to swallow the bitter pill of computing and indexing all your content and storing it in a database for quick access and in the latter it hurt your wallet.\n\nTimes have moved on and nowadays you can have the same functionality for free using Yahoo\u2019s \u201cBuild your own search service\u201d \u2013 BOSS. The cool thing about BOSS is that it allows for a massive amount of hits a day and you can mash up the returned data in any format you want. Another good feature of it is that it comes with JSON-P as an output format which makes it possible to use it without any server-side component!\n\nStarting with a working HTML form\n\nIn order to add a search to your site, you start with a simple HTML form which you can use without JavaScript. Most search engines will allow you to filter results by domain. In this case we will search \u201cbbc.co.uk\u201d. If you use Yahoo as your standard search, this could be: \n\n
\n\nThe Google equivalent is:\n\n\n\nIn any case make sure to use the ID term for the search term and site for the site, as this is what we are going to use for the script. To make things easier, also have an ID called customsearch on the form.\n\nTo use BOSS, you should get your own developer API for BOSS and replace the one in the demo code. There is click tracking on the search results to see how successful your app is, so you should make it your own.\n\nAdding the BOSS magic\n\nBOSS is a REST API, meaning you can use it in any HTTP request or in a browser by simply adding the right parameters to a URL. Say for example you want to search \u201cbbc.co.uk\u201d for \u201cchristmas\u201d all you need to do is open the following URL:\n\nhttp://boss.yahooapis.com/ysearch/web/v1/christmas?sites=bbc.co.uk&format=xml&appid=YOUR-APPLICATION-ID\n\nTry it out and click it to see the results in XML. We don\u2019t want XML though, which is why we get rid of the format=xml parameter which gives us the same information in JSON:\n\nhttp://boss.yahooapis.com/ysearch/web/v1/christmas?sites=bbc.co.uk&appid=YOUR-APPLICATION-ID\n\nJSON makes most sense when you can send the output to a function and immediately use it. For this to happen all you need is to add a callback parameter and the JSON will be wrapped in a function call. Say for example we want to call SITESEARCH.found() when the data was retrieved we can do it this way:\n\nhttp://boss.yahooapis.com/ysearch/web/v1/christmas?sites=bbc.co.uk&callback=SITESEARCH.found&appid=YOUR-APPLICATION-ID\n\nYou can use this immediately in a script node if you want to. The following code would display the total amount of search results for the term christmas on bbc.co.uk as an alert:\n\n\n\n\nHowever, for our example, we need to be a bit more clever with this.\n\nEnhancing the search form\n\n\n\n\nHere\u2019s the script that enhances a search form to show results below it.\n\nSITESEARCH = function(){\n\tvar config = {\n\t\tIDs:{\n\t\t\tsearchForm:'customsearch',\n\t\t\tterm:'term',\n\t\t\tsite:'site'\n\t\t},\n\t\tloading:'Loading results...',\n\t\tnoresults:'No results found.',\n\t\tappID:'YOUR-APP-ID',\n\t\tresults:20\n\t};\n\tvar form;\n\tvar out;\n\tfunction init(){\n\t\tif(config.appID === 'YOUR-APP-ID'){\n\t\t\talert('Please get a real application ID!');\n\t\t} else {\n\t\t\tform = document.getElementById(config.IDs.searchForm);\n\t\t\tif(form){\n\t\t\t\tform.onsubmit = function(){\n\t\t\t\t\tvar site = document.getElementById(config.IDs.site).value;\n\t\t\t\t\tvar term = document.getElementById(config.IDs.term).value;\n\t\t\t\t\tif(typeof site === 'string' && typeof term === 'string'){\n\t\t\t\t\t\tif(typeof out !== 'undefined'){\n\t\t\t\t\t\t\tout.parentNode.removeChild(out);\n\t\t\t\t\t\t}\n\t\t\t\t\t\tout = document.createElement('p');\n\t\t\t\t\t\tout.appendChild(document.createTextNode(config.loading));\n\t\t\t\t\t\tform.appendChild(out);\n\t\t\t\t\t\tvar APIurl = 'http://boss.yahooapis.com/ysearch/web/v1/' + \n\t\t\t\t\t\t\t\t\t\t\t\t\tterm + '?callback=SITESEARCH.found&sites=' + \n\t\t\t\t\t\t\t\t\t\t\t\t\tsite + '&count=' + config.results + \n\t\t\t\t\t\t\t\t\t\t\t\t\t'&appid=' + config.appID;\n\t\t\t\t\t\tvar s = document.createElement('script');\n\t\t\t\t\t\ts.setAttribute('src',APIurl);\n\t\t\t\t\t\ts.setAttribute('type','text/javascript');\n\t\t\t\t\t\tdocument.getElementsByTagName('head')[0].appendChild(s);\n\t\t\t\t\t\treturn false;\n\t\t\t\t\t}\n\t\t\t\t};\n\t\t\t}\n\t\t}\n\t};\n\tfunction found(o){\n\t\tvar list = document.createElement('ul');\n\t\tvar results = o.ysearchresponse.resultset_web;\n\t\tif(results){\n\t\t\tvar item,link,description;\n\t\t\tfor(var i=0,j=results.length;iThere are three steps in this checkout process.
\n\tThere are three steps in this checkout process.
\n\t');\n\t// city\n\tif(LocationDetail.CITY >= index_offset) {\n\t\tadr.push(\n\t\t\t'\\n\t\t '\n\t\t+ user.location_hierarchy[LocationDetail.CITY-index_offset].normal_name\n\t\t+ ','\n\t\t);\n\t}\n\t// county\n\tif(LocationDetail.REGION >= index_offset) {\n\t\tadr.push(\n\t\t\t'\\n\t\t ' \n\t\t+ user.location_hierarchy[LocationDetail.REGION-index_offset].normal_name\n\t\t+ ','\n\t\t\t);\n\t}\n\t// locality\n\tif(LocationDetail.STATE >= index_offset) {\n\t\tadr.push(\n\t\t\t'\\n\t\t '\n\t\t+ user.location_hierarchy[LocationDetail.STATE-index_offset].normal_name\n\t\t+ ','\n\t\t);\n\t}\n\t// country\n\tif(LocationDetail.COUNTRY >= index_offset) {\n\t\tadr.push(\n\t\t\t'\\n\t\t '\n\t\t+ user.location_hierarchy[LocationDetail.COUNTRY-index_offset].normal_name\n\t\t+ ''\n\t\t);\n\t}\n\t// postal\n\tif(LocationDetail.POSTAL >= index_offset) {\n\t\tadr.push(\n\t\t\t'\\n\t\t '\n\t\t+ user.location_hierarchy[LocationDetail.POSTAL-index_offset].normal_name\n\t\t+ ','\n\t\t);\n\t}\n\tadr.push('\\n
\\n');\n\tadrstring = adr.join('');\n\tif(LocationDetail.EXACT === index_offset) {\n\t\tvar coords = \n\t\t\tuser.location_hierarchy[LocationDetail.EXACT].geometry.coordinates;\n\t\tgeostring = ''\n\t\t\t+'\\n\t\t'\n\t\t\t+ coords[0]\n\t\t\t+ ';'\n\t\t\t+ '\\n\t\t '\n\t\t\t+ coords[1]\n\t\t\t+ '\\n
\\n';\n\t}\n\treturn (adrstring + geostring);\n}\n\nHere we check the availability of every level of location and build it into the adr and geo patterns as appropriate. Just as for the geotag function, if there\u2019s no exact location the geo markup won\u2019t be returned.\n\nFinally, there\u2019s a rendering method which creates a container for all this data, renders all the applicable location formats and then displays them in the page for a user to copy and paste. You can throw this together with DOM methods and some simple styling, or roll in some components from YUI or JQuery to handle drawing full featured overlays.\n\nYou can see this simple implementation for rendering in the full source code.\n\nMake the call\n\nWith a framework in place to render Fire Eagle\u2019s location hierarchy, the only thing that remains is to actually request your location. Having already authed through Amadeus earlier, that\u2019s as simple as instantiating the Fire Eagle JavaScript wrapper and making a single function call. It\u2019s a big deal that whilst a lot of new technologies like OAuth add some complexity and require new knowledge to work with, APIs like Fire Eagle are really very simple indeed.\n\nreturn {\n\trun: function() {\n\t\tinsert_prerequisites();\n\t\tsetTimeout(\n\t\t\tfunction() {\n\t\t\t\tvar fe = new FireEagle(\n\t\t\t\t\tKeys.consumer_key,\n\t\t\t\t\tKeys.consumer_secret,\n\t\t\t\t\tKeys.user_token,\n\t\t\t\t\tKeys.user_secret\n\t\t\t\t);\n\t\t\t\tvar script = document.createElement('script');\n\t\t\t\tscript.type = 'text/javascript';\n\t\t\t\tscript.src = fe.getUserUrl(\n\t\t\t\t\tFireEagle.RESPONSE_FORMAT.json,\n\t\t\t\t\t'Geomarklet.callback'\n\t\t\t\t);\n\t\t\t\tdocument.body.appendChild(script);\n\t\t\t},\n\t\t\t2000\n\t\t);\n\t},\n\tcallback: function(json) {\n\t\tif(json.rsp && 'fail' == json.rsp.stat) {\n\t\t\talert('Error ' + json.rsp.code + \": \" + json.rsp.message);\n\t\t}\n\t\telse {\n\t\t\tindex_offset = json.user.location_hierarchy[0].level;\t\t\t\t\t\t \n\t\t\tdraw_selector(json);\n\t\t}\n\t}\n};\n\nWe first insert the prerequisite scripts required for the Fire Eagle request to function, and to prevent trying to instantiate the FireEagle object before it\u2019s been loaded over the wire, the remaining instantiation and request is wrapped inside a setTimeout delay.\n\nWe then create the request URL, referencing the Geomarklet.callback callback function and then append the script to the document body \u2014 allowing a cross-domain request.\n\nThe callback itself is quite simple. Check for the presence and value of rsp.status to test for errors, and display them as required. If the request is successful set the index_offset \u2014 to adjust for the granularity of the location hierarchy \u2014 and then pass the object to the renderer.\n\nThe result? When Geomarklet.run() is called, your location from Fire Eagle is read, and each renderer displayed on the page in an easily copy and pasteable form, ready to be used however you need.\n\nDeploy\n\nThe final step is to convert this code into a long string for use as a bookmarklet. Easiest for Mac users is the JavaScript bundle in TextMate \u2014 choose Bundles: JavaScript: Copy as Bookmarklet to Clipboard. Then create a new \u2018Get Location\u2019 bookmark in your browser of choice and paste in.\n\nThose without TextMate can shrink their code down into a single line by first running their code through the JSLint tool (to ensure the code is free from errors and has all the required semi-colons) and then use a find-and-replace tool to remove line breaks from your code (or even run your code through JSMin to shrink it down).\n\nWith the bookmarklet created and added to your bookmarks bar, you can now call up your location on any page at all. Get a feel for a web where your location is just another reliable part of the browsing experience.\n\nWhere next?\n\nSo, the Geomarklet you\u2019ve been guided through is a pretty simple premise and pretty simple output. But from this base you can start to extend: Add code that will insert each of the location renderings directly into form fields, perhaps, or how about site-specific handlers to add your location tags into the correct form field in Wordpress or Tumblr? Paste in your current location to Google Maps? Or Flickr?\n\nGeomarklet gives you a base to start experimenting with location on your own pages and the sites you browse daily.\n\nThe introduction of consumer accessible geo to the web is an adventure of discovery; not so much discovering new locations, but discovering location itself.", "year": "2008", "author": "Ben Ward", "author_slug": "benward", "published": "2008-12-21T00:00:00+00:00", "url": "https://24ways.org/2008/geotag-everywhere-with-fire-eagle/", "topic": "code"} {"rowid": 110, "title": "Shiny Happy Buttons", "contents": "Since Mac OS X burst onto our screens, glossy, glassy, shiny buttons have been almost de rigeur, and have essentially, along with reflections and rounded corners, become a clich\u00e9 of Web 2.0 \u201cdesign\u201d. But if you can\u2019t beat \u2018em you\u2019d better join \u2018em. So, in this little contribution to our advent calendar, we\u2019re going to take a plain old boring HTML button, and 2.0 it up the wazoo. \n\nBut, here\u2019s the catch. We\u2019ll use no images, either in our HTML or our CSS. No sliding doors, no image replacement techniques. Just straight up, CSS, CSS3 and a bit of experimental CSS. And, it will be compatible with pretty much any browser (though with some progressive enhancement for those who keep up with the latest browsers).\n\nThe HTML\n\nWe\u2019ll start with our HTML.\n\n\n\nOK, so it\u2019s not shiny yet \u2013 but boy will it ever be.\n\nBefore styling, that\u2019s going to look like this.\n\nIronically, depending on the operating system and browser you are using, it may well be a shiny button already, but that\u2019s not the point. We want to make it shiny 2.0. Our mission is to make it look something like this\n\n\n\nIf you want to follow along at home keep in mind that depending on which browser you are using you may see fewer of the CSS effects we\u2019ve added to create the button. As of writing, only in Safari are all the effects we\u2019ll apply supported.\n\nTaking a look at our finished product, here\u2019s what we\u2019ve done to it:\n\n\n\tWe\u2019ve given the button some padding and a width.\n\tWe\u2019ve changed the text color, and given the text a drop shadow.\n\tWe\u2019ve given the button a border.\n\tWe\u2019ve given the button some rounded corners.\n\tWe\u2019ve given the button a drop shadow.\n\tWe\u2019ve given the button a gradient background.\n\n\nand remember, all without using any images.\n\nStyling the button\n\nSo, let\u2019s get to work.\n\nFirst, we\u2019ll add given the element some padding and a width:\n\nbutton {\n\tpadding: .5em;\n\twidth: 15em;\n}\n\nNext, we\u2019ll add the text color, and the drop shadow:\n\ncolor: #ffffff;\ntext-shadow: 1px 1px 1px #000;\n\nA note on text-shadow\n\nIf you\u2019ve not seen text-shadows before well, here\u2019s the quick back-story. Text shadow was introduced in CSS2, but only supported in Safari (version 1!) some years later. It was removed from CSS2.1, but returned in CSS3 (in the text module). It\u2019s now supported in Safari, Opera and Firefox (3.1). Internet Explorer has a shadow filter, but the syntax is completely different.\n\nSo, how do text-shadows work? The three length values specify respectively a horizontal offset, a vertical offset and a blur (the greater the number the more blurred the shadow will be), and finally a color value for the shadow.\n\nRounding the corners\n\nNow we\u2019ll add a border, and round the corners of the element:\n\nborder: solid thin #882d13;\n-webkit-border-radius: .7em;\n-moz-border-radius: .7em;\nborder-radius: .7em;\n\nHere, we\u2019ve used the same property in three slightly different forms. We add the browser specific prefix for Webkit and Mozilla browsers, because right now, both of these browsers only support border radius as an experimental property. We also add the standard property name, for browsers that do support the property fully in the future. \n\nThe benefit of the browser specific prefix is that if a browser only partly supports a given property, we can easily avoid using the property with that browser simply by not adding the browser specific prefix. At present, as you might guess, border-radius is supported in Safari and Firefox, but in each the relevant prefix is required.\n\nborder-radius takes a length value, such as pixels. (It can also take two length values, but that\u2019s for another Christmas.) In this case, as with padding, I\u2019ve used ems, which means that as the user scales the size of text up and down, the radius will scale as well. You can test the difference by making the radius have a value of say 5px, and then zooming up and down the text size. \n\nWe\u2019re well and truly on the way now. All we need to do is add a shadow to the button, and then a gradient background.\n\nIn CSS3 there\u2019s the box-shadow property, currently only supported in Safari 3. It\u2019s very similar to text-shadow \u2013 you specify a horizontal and vertical offset, a blur value and a color.\n\n-webkit-box-shadow: 2px 2px 3px #999; \nbox-shadow: 2px 2px 2px #bbb;\n\nOnce more, we require the \u201cexperimental\u201d -webkit- prefix, as Safari\u2019s support for this property is still considered by its developers to be less than perfect.\n\nGradient Background\n\nSo, all we have left now is to add our shiny gradient effect. Now of course, people have been doing this kind of thing with images for a long time. But if we can avoid them all the better. Smaller pages, faster downloads, and more scalable designs that adapt better to the user\u2019s font size preference. But how can we add a gradient background without an image?\n\nHere we\u2019ll look at the only property that is not as yet part of the CSS standard \u2013 Apple\u2019s gradient function for use anywhere you can use images with CSS (in this case backgrounds). In essence, this takes SVG gradients, and makes them available via CSS syntax.\n\nHere\u2019s what the property and its value looks like:\n\nbackground-image: -webkit-gradient(linear, left top, left bottom, from(#e9ede8), to(#ce401c),color-stop(0.4, #8c1b0b));\n\nZooming in on the gradient function, it has this basic form:\n\n-webkit-gradient(type, point, point, from(color), to(color),color-stop(where, color));\n\nWhich might look complicated, but is less so than at first glance.\n\nThe name of the function is gradient (and in this case, because it is an experimental property, we use the -webkit- prefix).\n\nYou might not have seen CSS functions before, but there are others, including the attr() function, used with generated content. A function returns a value that can be used as a property value \u2013 here we are using it as a background image.\n\nNext we specify the type of the gradient. Here we have a linear gradient, and there are also radial gradients. \n\nAfter that, we specify the start and end points of the gradient \u2013 in our case the top and bottom of the element, in a vertical line. \n\nWe then specify the start and end colors \u2013 and finally one stop color, located at 40% of the way down the element. Together, this creates a gradient that smoothly transitions from the start color in the top, vertically to the stop color, then smoothly transitions to the end color.\n\nThere\u2019s one last thing. What color will the background of our button be if the browser doesn\u2019t support gradients? It will be white (or possibly some default color for buttons). Which may make the text difficult or impossible to read. So, we\u2019ll add a background color as well (see why the validator is always warning you when a color but not a background color is specified for an element?).\n\nIf we put it all together, here\u2019s what we have:\n\nbutton {\n\twidth: 15em;\n\tpadding: .5em;\n\tcolor: #ffffff;\n\ttext-shadow: 1px 1px 1px #000;\n\tborder: solid thin #882d13;\n\t-webkit-border-radius: .7em;\n\t-moz-border-radius: .7em;\n\tborder-radius: .7em;\n\t-webkit-box-shadow: 2px 2px 3px #999; \n\tbox-shadow: 2px 2px 2px #bbb;\n\tbackground-color: #ce401c;\n\tbackground-image: -webkit-gradient(linear, left top, left bottom, from(#e9ede8), to(#ce401c),color-stop(0.4, #8c1b0b));\n}\n\nWhich looks like this in various browsers:\n\nIn Safari (3)\n\n\n\nIn Firefox 3.1 (3.0 supports border-radius but not text-shadow)\n\n\n\nIn Opera 10\n\n\n\nand of course in Internet Explorer (version 8 shown here)\n\n\n\nBut it looks different in different browsers\n\nYes, it does look different in different browsers, but we all know the answer to the question \u201cdo web sites need to look the same in every browser?\u201c.\n\nEven if you really think sites should look the same in every browser, hopefully this little tutorial has whet your appetite for what CSS3 and experimental CSS that\u2019s already supported in widely used browsers (and we haven\u2019t even touched on animations and similar effects!).\n\nI hope you\u2019ve enjoyed out little CSSMas present, and look forward to seeing your shiny buttons everywhere on the web.\n\nOh, and there\u2019s just a bit of homework \u2013 your job is to use the :hover selector, and make a gradient in the hover state.", "year": "2008", "author": "John Allsopp", "author_slug": "johnallsopp", "published": "2008-12-18T00:00:00+00:00", "url": "https://24ways.org/2008/shiny-happy-buttons/", "topic": "code"} {"rowid": 111, "title": "Geometric Background Patterns", "contents": "When the design is finished and you\u2019re about to start the coding process, you have to prepare your graphics. If you\u2019re working with a pattern background you need to export only the repeating fragment. It can be a bit tricky to isolate a fragment to achieve a seamless pattern background. For geometric patterns there is a method I always follow and that I want to share with you. Take for example a perfect 45\u00b0 diagonal line pattern. \n\n\n\nHow do you define this pattern fragment so it will be rendered seamlessly?\n\n\n\nHere is the method I usually follow to avoid a mismatch. First, zoom in so you see enough detail and you can distinguish the pixels. Select the Rectangular Marquee Selection tool and start your selection at the intersection of 2 different colors of a diagonal line. Hold down the Shift key while dragging so you drag a perfect square.\n\n\n\nRelease the mouse when you reach the exact same intesection (as your starting) point at the top right. \n\n\n\nCopy this fragment (using Copy Merged: Cmd/Ctrl + Shift + C) and paste the fragment in a new layer. Give this layer the name \u2018pattern\u2019. Now hold down the Command Key (Control Key on Windows) and click on the \u2018pattern\u2019 layer in the Layers Palette to select the fragment. Now go to Edit > Define Pattern, enter a name for your pattern and click OK. Test your pattern in a new document. Create a new document of 600 px by 400px, hit Cmd/Ctrl + A and go to Edit > Fill\u2026 and choose your pattern. If the result is OK, you have created a perfect pattern fragment.\n\n\n\nBelow you see this pattern enlarged. The guides show the boundaries of the pattern fragment and the red pixels are the reference points. The red pixels at the top right, bottom right and bottom left should match the red pixel at the top left.\n\n\n\nThis technique should work for every geometric pattern. Some patterns are easier than others, but this, and the Photoshop pattern fill test, has always been my guideline.\n\nOther geometric pattern examples\n\nExample 1\n\nNot all geometric pattern fragments are squares. Some patterns look easy at first sight, because they look very repetitive, but they can be a bit tricky.\n\n\n\nZoomed in pattern fragment with point of reference shown:\n\n\n\nExample 2\n\nSome patterns have a clear repeating point that can guide you, such as the blue small circle of this pattern as you can see from this zoomed in screenshot:\n\n\n\nZoomed in pattern fragment with point of reference shown:\n\n\n\nExample 3\n\nThe different diagonal colors makes a bit more tricky to extract the correct pattern fragment. \n\n\n\nThe orange dot, which is the starting point of the selection is captured a few times inside the fragment selection:", "year": "2008", "author": "Veerle Pieters", "author_slug": "veerlepieters", "published": "2008-12-02T00:00:00+00:00", "url": "https://24ways.org/2008/geometric-background-patterns/", "topic": "design"} {"rowid": 112, "title": "User Styling", "contents": "During the recent US elections, Twitter decided to add an \u2018election bar\u2019 as part of their site design. You could close it if it annoyed you, but the action wasn\u2019t persistent and the bar would always come back like a bad penny. \n\nThe solution to common browsing problems like this is CSS. \u2018User styling\u2019 (or the creepy \u2018skinning\u2019) is the creation of CSS rules to customise and personalise a particular domain. Aside from hiding adverts and other annoyances, there are many reasons for taking the time and effort to do it:\n\n\n\tImproving personal readability by changing text size and colour\n\tPersonalising the look of a web app like GMail to look less insipid\n\tRevealing microformats\n\tSport! My dreams of site skinning tennis are not yet fully realised, but it\u2019ll be all the rage by next Christmas, believe me.\n\n\nHopefully you\u2019re now asking \u201cBut how? HOW?!\u201d. The process of creating a site skin is roughly as follows:\n\n\n\tSee something you want to change\n\tFind out what it\u2019s called, and if any rules already apply to it\n\tWrite CSS rule(s) to override and/or enhance it.\n\tApply the rules\n\n\nSo let\u2019s get stuck in\u2026\n\nSee something\n\nLet\u2019s start small with Multimap.com. Look at that big header \u2013 it takes up an awful lot of screen space doesn\u2019t it? \n\n\n\nNo matter, we can fix it.\n\nTools\n\nNow we need to find out where that big assed header is in the DOM, and make overriding CSS rules. The best tool I\u2019ve found yet is the Mac OS X app, CSS Edit. It utilises a slick \u2018override stylesheets\u2019 function and DOM Inspector. Rather than give you all the usual DOM inspection tools, CSS Edit\u2019s is solely concerned with style. Go into \u2018X-Ray\u2019 mode, click an element, and look at the inspector window to see every style rule governing it. Click the selector to be taken to where it lives in the CSS. It really is a user styling dream app.\n\n\n\nHaving said all that, you can achieve all this with free, cross platform tools \u2013 namely Firefox with the Firebug and Stylish extensions. We\u2019ll be using them for these examples, so make sure you have them installed if you want to follow along.\n\n\n\nUsing Firebug, we can see that the page is very helpfully marked up, and that whole top area is simply a div with an ID of header. \n\nChange Something\n\nWhen you installed Stylish, it added a page and brush icon to your status bar. Click on that, and choose Write Style > for Multimap.com. The other options allow you to only create a style for a particular part of a website or URL, but we want this to apply to the whole of Multimap:\n\n\n\nThe \u2018Add Style\u2019 window then pops up, with the @-moz-document query at the top:\n\n@namespace url(http://www.w3.org/1999/xhtml);\n@-moz-document domain(\"multimap.com\") {\n}\n\nAll you need to do is add the CSS to hide the header, in between the curly brackets.\n\n@namespace url(http://www.w3.org/1999/xhtml);\n@-moz-document domain(\"multimap.com\") {\n #header {display: none;} \n}\n\n\n\nA click of the preview button shows us that it\u2019s worked! Now the map appears further up the page. The ethics of hiding adverts is a discussion for another time, but let\u2019s face it, when did you last whoop at the sight of a banner?\n\nMake Something Better\n\nIf we\u2019re happy with our modifications, all we need to do is give it a name and save. Whenever you visit Multimap.com, the style will be available. Stylish also allows you to toggle a style on/off via the status bar menu. If you feel you want to share this style with the world, then userstyles.org is the place to do it. It\u2019s a grand repository of customisations that Stylish connects with. Whenever you visit a site, you can see if anyone else has written a style for it, again, via the status bar menu \u201cFind Styles for this Page\u201d. Selecting this with \u201cBBC News\u201d shows that there are plenty of options, ranging from small layout tweaks to redesigns:\n\n\n\nWhat\u2019s more, whenever a style is updated, Stylish will notify you, and offer a one-click process to update it. This does only work in Firefox and Flock, so I\u2019ll cover ways of applying site styles to other browsers later.\n\nSpecific Techniques\n\nImportant!\n\nIn the Multimap example there wasn\u2019t a display specified on that element, but it isn\u2019t always going to be that easy. You may have spent most of your CSS life being a good designer and not resorting to adding !important to give your rule priority. There\u2019s no way to avoid this in user styling \u2013 if you\u2019re overriding an existing rule it\u2019s a necessity! Be prepared to be typing !important a lot.\n\nStar Selector\n\nThe Universal Selector is a particularly useful way to start a style. For example, if we want to make Flickr use Helvetica before Arial (as they should\u2019ve done!), we can cover all occurrences with just one rule:\n\n* {font-family: \"Helvetica Neue\", Helvetica, sans-serif !important;}\n\nYou can also use it to select \u2018everything within an element\u2019, by placing it after the element name:\n\n#content * {font-family: \"Helvetica Neue\", Helvetica, sans-serif !important;}\n\nSwapping Images\n\nIf you\u2019re changing something a little more complex, such as Google Reader, then at some point you\u2019ll probably want to change an . The technique for replacing an image involves:\n\n\n\tmaking your replacement image the background of the tag\n\tadding padding top and left to the size of you image to push the \u2018top\u2019 image away\n\tmaking the height and width zero.\n\n\n\n\nThe old image is then pushed out of the way and hidden from view, allowing the replacement in the background to be revealed. Targeting the image may require using an attribute selector:\n\nimg[src=\"/reader/ui/3544433079-tree-view-folder-open.gif\"] {\n\tpadding: 16px 0 0 16px;\n\twidth: 0 !important;\n\theight: 0 !important;\n\tbackground-image: url(data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAABAAAAAQCAYA\nAAAf8/9hAAAABHNCSVQICAgIfAhkiAAAAAlwSFlzAAALEgAACxIB0t1+/AAAA\nBx0RVh0U29mdHdhcmUAQWRvYmUgRmlyZXdvcmtzIENTM5jWRgMAAAAVdE\nVYdENyZWF0aW9uIFRpbWUAMjkvNi8wOJJ/BVgAAAG3SURBVDiNpZIhb5RBEIaf\n2W+vpIagIITSBIHBgsGjEYQaFLYShcITDL+ABIPnh4BFN0GQNFA4Cnf3fbszL2L3\njiuEVLDJbCazu8+8Mzsmif9ZBvDy7bvXlni0HRe8eXL/zuPzABng62J5kFKaAQS\nQgJAOgHMB9vDZq+d71689Hcyw9LfAZAYdioE10VSJo6OPL/KNvSuHD+7dhU\n0vHEsDUUWJChIlYJIjFx5BuMB2mJY/DnMoOJl/R147oBUR0QAm8LAGCOEh3IO\nULiAl8jSOy/nPetGsbGRKjktEiBCEHMlQj4loCuu4zCXCi4lUHTNDtGqEiACTqAFSI\nOgAUAKv4bkWVy2g6tAbJtGy0TNugM3HADmlurKH27dVZSecxjboXggiAsMItR\nh99wTILdewYRpXVJWtY85k7fPW8e1GpJFJacgesXs6VYYomz9G2yDhwPB7NEB\nBDAMK7WYJlisYVBCpfaJBeB+eocFyVyAgCaoMCTJSTOOCWSyILrAnaXpSexRsx\nGGAZ0AR+XT+5fjzyfwSpnUB/1w64xizVI/t6q3b+58+vJ96mWtLf9haxNoc8M\nv7N3d+AT4XPcFIxghoAAAAAElFTkSuQmCC) no-repeat !important;\n}\n\nWoah boy! What was all that gubbins in the background-image? It was a Data URI, and you can create these easily with Hixie\u2019s online tool. It\u2019s simply the image translated into text so that it can be embedded in the CSS, cutting down on the number of http requests. It\u2019s also a necessity with Mozilla browsers, as they don\u2019t allow user CSS to reference images stored locally. Converting images to URI\u2019s avoids this, as well as making a style easily portable \u2013 no images folder to pass around. \n\nDon\u2019t forget all your other CSS techniques at your disposal: inserting your own content with :before and :after pseudo classes, make elements semi-transparent with opacity and round box corners without hacking . You can have fun, and for once, enjoy the freedom of not worrying about IE!\n\nUser styling without Stylish\n\nInstead of using the Stylish extension, you can add rules to the userContent.css file, or use @import in that file to load a separate stylesheet. You can find this is in /Library/Application Support/Camino/chrome/ on OS X, or C/Program Files/Mozilla Firefox/Chrome on Windows. This is only way to apply user styles in Camino, but what about other browsers?\n\nOpera & Omniweb: \n\nBoth allow you to specify a custom CSS file as part of the site\u2019s preferences. Opera also allows custom javascript, using the same syntax as Greasemonkey scripts (more on that below)\n\nSafari\n\nThere are a few options here: the PithHelmet and SafariStand haxies both allow custom stylesheets, or alternatively, a Greasemonkey style user script can employed via GreaseKit. The latter is my favoured solution on my Helvetireader theme, as it can allow for more prescriptive domain rules, just like the Mozilla @-moz-document method. User scripts are also the solution supported by the widest range of browsers.\n\nWhat now?\n\nHopefully I\u2019ve given you enough information for you to be able start making your own styles. If you want to go straight in and tackle the \u2018Holy Grail\u2019, then off with you to GMail \u2013 I get more requests to theme that than anything else!\n\nIf you\u2019re a site author and want to encourage this sort of tom foolery, a good way is to provide a unique class or ID name with the body tag:\n\n\n\nThis makes it very easy to write rules that only apply to that particular site. If you wanted to use Safari without any of the haxies mentioned above, this method means you can include rules in a general CSS file (chosen via Preferences > Advanced > Stylesheet) without affecting other sites. \n\nOne final revelation on user styling \u2013 it\u2019s not just for web sites. You can tweak the UI of Firefox itself with the userChrome.css. You\u2019ll need to use the in-built DOM Inspector instead of Firebug to inspect the window chrome, instead of a page. Great if you want to make small tweaks (changing the size of tab text for example) without creating a full blown theme.", "year": "2008", "author": "Jon Hicks", "author_slug": "jonhicks", "published": "2008-12-03T00:00:00+00:00", "url": "https://24ways.org/2008/user-styling/", "topic": "process"} {"rowid": 113, "title": "What Your Turkey Can Teach You About Project Management", "contents": "The problem with project management is that everyone thinks it\u2019s boring. Well, that\u2019s not really the problem. The problem is that everyone thinks it\u2019s boring but it\u2019s still really important. Project management is what lets you deliver your art \u2013 whether that be design or development. \n\nIn the same way, a Christmas dinner cooked by a brilliant chef with no organizational skills is disastrous \u2013 courses arrive in the wrong order, some things are cold whilst others are raw and generally it\u2019s a trip to the ER waiting to happen. Continuing the Christmas dinner theme, here are my top tips for successful projects, wrapped up in a nice little festive analogy. Enjoy!\n\nTip 1: Know What You\u2019re Aiming For\n\n(Turkey? Ham? Both??)\n\nThe underlying cause for the failure of so many projects is mismatched expectations. Christmas dinner cannot be a success if you serve glazed ham and your guests view turkey as the essential Christmas dinner ingredient. It doesn\u2019t matter how delicious and well executed your glazed ham is, it\u2019s still fundamentally just not turkey. You might win one or two adventurous souls over, but the rest will go home disappointed.\n\nAdd to the mix the fact that most web design projects are nowhere near as emotive as Christmas dinner (trust me, a ham vs turkey debate will rage much longer than a fixed vs fluid debate in normal human circles) and the problem is compounded. In particular, as technologists, we forget that our ability to precisely imagine the outcome of a project, be it a website, a piece of software, or similar, is much more keenly developed than the average customer of such projects. \n\nSo what\u2019s the solution? Get very clear, from the very beginning, on exactly what the project is about. What are you trying to achieve? How will you measure success? Is the presence of turkey a critical success factor?\n\nSummarize all this information in some form of document (in PM-speak, it\u2019s called a Project Initiation Document typically). Ideally, get the people who are the real decision makers to sign their agreement to that summary in their own blood. Well, you get the picture, I suppose actual blood is not strictly necessary, but a bit of gothic music to set the tone can be useful!\n\nTip 2: Plan at the Right Level of Detail\n\nHugely detailed and useless Gantt charts are a personal bugbear of mine. For any project, you should plan at the appropriate level of detail (and in an appropriate format) for the project itself. In our Christmas dinner example, it may be perfectly fine to have a list of tasks for the preparation work, but for the intricate interplay of oven availability and cooking times, something more complex is usually due. Having cooked roast dinners for fourteen in a student house where only the top oven and two of the rings on the hob actually worked, I can attest to the need for sequence diagrams in some of these situations!\n\nThe mistake many small teams make is to end up with a project plan that is really the amalgamation of their individual todo lists. What is needed is a project plan that will:\n\n\n\treflect reality\n\tbe easy to update\n\thelp to track progress (i.e. are we on track or not?)\n\n\nA good approach is to break your project into stages (each representing something tangible) and then into deliverables (again, something tangible for each milestone, else you\u2019ll never know if you\u2019ve hit it or not!). \n\nMy personal rule of thumb is that the level of granularity needed on most projects is 2-3 days \u2013 i.e. we should never be more than two to three days from a definitive milestone which will either be complete or not. The added advantage of this approach is that if find yourself off track, you can only be two to three days off track\u2026 much easier to make up than if you went weeks or even months working hard but not actually delivering what was needed!\n\nIn our Christmas dinner example, there are a number of critical milestones \u2013 a tick list of questions. Do we have all the ingredients? Check. Has the turkey been basted? Check. On the actual day, the sequencing and timing will mean more specific questions: It\u2019s 12pm. Are the Brussels sprouts cooked to death yet? Check. (Allowing for the extra hour of boiling to go from soft and green to mushy and brown\u2026 Yeuch!) \n\nTip 3: Actively Manage Risks and Issues\n\nA risk is something that could go wrong. An issue is something that has already gone wrong. Risks and issues are where project management superstars are born. Anyone can manage things when everything is going according to plan; it\u2019s what you do when Cousin Jim refuses to eat anything but strawberry jam sandwiches that sorts the men from the boys. \n\nThe key with a Christmas dinner, as with any project, is to have contingency plans for the most likely and most damaging risks. These depend on your own particular situation, but some examples might be:\n\n \n\t\t\n\t\t\tRISK\n\t\t\tCONTINGENCY PLAN\n\t\t\n\t\t\n\t\t\tCousin Jim is a picky eater.\n\t\t\tHave strawberry jam and sliced white bread on hand to placate.\n\t\t\n\t\t\n\t\t\tPrime organic turkey might not be available at Waitrose on Christmas eve.\n\t\t\tShop in advance!\n\t\t\n\t\t\n\t\t\tYou live somewhere remote that seems to lose power around Christmas on a disturbingly regular basis.\n\t\t\t(number of options here depending on how far you want to go\u2026)\n\n\t\t\t\t\tBuy a backup generator.\n\n\t\t\t\t\tInvent a new cooking method using only candles.\n\n\t\t\t\t\tStock up on \u201cChristmas dinner in a tin\u201d.\n\t\t\n\t\t\n\t\t\tYour mother in law is likely to be annoying.\n\t\t\tBottle of sherry at the ready (whether it\u2019s for you or her, you can decide!).\n\t\t\n \n\n\nThe point of planning in advance is so that most of your issues don\u2019t blindside you \u2013 you can spring into action with the contingency plan immediately. This leaves you with plenty of ingenuity and ability to cope in reserve for those truly unexpected events. \n\nBack in your regular projects, you should have a risk management plan (developed at the beginning of the project and regularly reviewed) as well as an issue list, tracking open, in progress and closed issues. Importantly, your issue list should be separate from any kind of bug list \u2013 issues are at a project level, bugs are at a technical level.\n\nTip 4: Have a Project Board\n\nA project board consists of the overall sponsor of your project (often, but not always, the guy with the cheque book) and typically a business expert and a technical expert to help advise the sponsor. The project board is the entity that is meant to make the big, critical decisions. As a project manager, your role is to prepare a recommendation, but leave the actual decision up to the board. \n\nAdmittedly this is where our Christmas dinner analogy has to stretch the most, but if you imagine that instead of just cooking for your family you are the caterer preparing a Christmas feast for a company. In this case, you obviously want to please the diners who will be eating the food, but key decisions are likely to be taken by whoever is organizing the event. They, in turn, will involve the boss if there are really big decisions that would affect the project drastically \u2013 for instance, having to move it to January, or it exceeding the set budget by a significant amount.\n\nMost projects suffer from not having a project board to consult for these major decisions, or from having the wrong people selected. The first ailment is eased by ensuring that you have a functioning project board, with whom you either meet regularly to update on status, or where there is a special process for convening the board if they are needed. The second problem is a little more subtle. Key questions to ask yourself are:\n\n\n\tWho is funding this project?\n\tWho has the authority to stop the project if it was the right thing to do?\n\tWho are the right business and technical advisors?\n\tWho are the folks who don\u2019t look like they are powerful on the org chart, but in fact might scupper this project? (e.g. administrators, tech support, personal assistants\u2026)\n\n\nTip 5: Finish Unequivocably and Well\n\nNo one is ever uncertain as to when Christmas dinner ends. Once the flaming pudding has been consumed and the cheese tray picked at, the end of the dinner is heralded by groaning and everyone collapsing in their chairs. Different households have different rituals, so you might only open your presents after Christmas dinner (unlikely if you have small children!), or you might round off the afternoon watching the Queen\u2019s speech (in Britland, certainly) or if you live in warmer climes you might round off Christmas dinner with a swim (which was our tradition in Cape Town \u2013 after 30 mins of food settling so you didn\u2019t get cramp, of course!). \n\nThe problem with projects is that they are one time efforts and so nowhere near as ritualized. Unless you have been incredibly lucky, you\u2019ve probably worked on a project where you thought you were finished but seemed unable to lose your \u201czombie customers\u201d \u2013 those folks who just didn\u2019t realise it was over and kept coming back with more and more requests. You might even have fallen prey to this yourself, believing that the website going live was the end of the project and not realising that a number of things still needed to be wrapped up.\n\nThe essence of this final tip is to inject some of that end-of-Christmas finality ritual into your projects. Find your own ritual for closing down projects \u2013 more than just sending the customer the invoice and archiving the files. Consider things like documentation, support structure handover and training to make sure that those zombies are going to the right people (hopefully not you!). \n\nSo, to summarise:\n\n\n\tMake sure you start your projects well \u2013 with an agreed (written) vision of what you\u2019re trying to achieve.\n\tPlan your projects at the right level of detail and in an appropriate format \u2013 never be more than a few days away from knowing for sure whether you\u2019re on track or not.\n\tPlan for likely and important risks and make sure you track and resolve those you actually encounter.\n\tInstitute a project board, made up of the people with the real power over your project.\n\tCreate rituals for closing projects well \u2013 don\u2019t leave anyone in doubt that the project has been delivered, or of who they should go to for further help.", "year": "2008", "author": "Meri Williams", "author_slug": "meriwilliams", "published": "2008-12-16T00:00:00+00:00", "url": "https://24ways.org/2008/what-your-turkey-can-teach-you-about-project-management/", "topic": "business"} {"rowid": 114, "title": "How To Create Rockband'ism", "contents": "There are mysteries happening in the world of business these days. We want something else by now. The business of business has to become more than business. We want to be able to identify ourselves with the brands we purchase and we want them to do good things. We want to feel cool because we buy stuff, and we don\u2019t just want a shopping experience \u2013 we want an engagement with a company we can relate to.\n\nLet me get back to \u201cfeeling cool\u201d \u2013 if we want to feel cool, we might get the companies we buy from to support that. That\u2019s why I am on a mission to make companies into rockbands.\n\nNow when I say rockbands \u2013 I don\u2019t mean the puke-y, drunky, nasty stuff that some people would highlight is also a part of rockbands. Therefore I have created my own word \u201crockband\u2019ism\u201d. This word is the definition of a childhood dream version of being in a rockband \u2013 the feeling of being more respected and loved and cool, than a cockroach or a suit on the floor of a company.\n\nRockband\u2019ism\n\nRockband\u2019ism is what we aspire to, to feel cool and happy.\n\nSo basically what I am arguing is that companies should look upon themselves as rockbands. Because the world has changed, so business needs to change as well.\n\nI have listed a couple of things you could do today to become a rockband, as a person or as a company.\n\n1 \u2013 Give your support to companies that make a difference to their surroundings \u2013 if you are buying electronics look up what the electronic producers are doing of good in the world (check out the Greenpeace Guide to Greener Electronics).\n\n2 \u2013 Implement good karma in your everyday life (and do well by doing good). What you give out you get back at some point in some shape \u2013 this can also be implemented for business.\n\n3 \u2013 WWRD? \u2013 \u201cwhat would a rockband do\u201d? or if you are into Kenny Rogers \u2013 what would he do in any given situation? This will also show yourself where your business or personal integrity lies because you actually act as a person or a rockband you admire.\n\n4 \u2013 Start leading instead of managing \u2013 If we can measure stuff why should we manage it? Leadership is key here instead of management. When you lead you tell people how to reach the stars, when you manage you keep them on the ground.\n\n5 \u2013 Respect and confide in, that people are the best at what they do. If they aren\u2019t, they won\u2019t be around for long. If they are and you keep on buggin\u2019 them, they won\u2019t be around for long either.\n\n6 \u2013 Don\u2019t be arrogant \u2013 Because audiences can\u2019t stand it \u2013 talk to people as a person not as a company.\n\n7 \u2013 Focus on your return on involvement \u2013 know that you get a return on, what you involve yourself in. No matter if it\u2019s bingo, communities, talks, ornithology or un-conferences.\n\n8 \u2013 Find out where you can make a difference and do it. Don\u2019t leave it up to everybody else to save the world.\n\n9 \u2013 Find out what you can do to become an authentic, trustworthy and remarkable company. Maybe you could even think about this a lot and make these thoughts into an actionplan.\n\n10 \u2013 Last but not least \u2013 if you\u2019re not happy \u2013 do something else, become another type of rockband, maybe a soloist of a sort, or an orchestra.\n\nNo more business as usual\n\nThis really isn\u2019t time for more business as usual, our environment (digital, natural, work or any other kind of environment) is changing. You are going to have to change too.\n\nThis article actually sprang from a talk I did at the Shift08 conference in Lisbon in October. In addition to this article for 24 ways I have turned the talk into an eBook that you can get on Toothless Tiger Press for free.\n\nMay you all have a sustainable and great Christmas full of great moments with your loved ones. December is a month for gratitude, enjoyment and love.", "year": "2008", "author": "Henriette Weber", "author_slug": "henrietteweber", "published": "2008-12-07T00:00:00+00:00", "url": "https://24ways.org/2008/how-to-create-rockbandism/", "topic": "business"} {"rowid": 115, "title": "Charm Clients, Win Pitches", "contents": "Over the years I have picked up a number of sales techniques that have lead to us doing pretty well in the pitches we go for. Of course, up until now, these top secret practices have remained firmly locked in the company vault but now I am going to share them with you. They are cunningly hidden within the following paragraphs so I\u2019m afraid you\u2019re going to have to read the whole thing.\n\nOk, so where to start? I guess a good place would be getting invited to pitch for work in the first place.\n\nShameless self promotion\n\nWhat not to do\n\nYou\u2019re as keen as mustard to \u2018sell\u2019 what you do, but you have no idea as to the right approach. From personal experience (sometimes bitter!), the following methods are as useful as the proverbial chocolate teapot:\n\n\n\tCold calling\n\tAdvertising\n\tBidding websites\n\tSales people\n\tNetworking events\n\n\nOk, I\u2019m exaggerating; sometimes these things work. For example, cold calling can work if you have a story \u2013 a reason to call and introduce yourself other than \u201cwe do web design and you have a website\u201d. \u201cWe do web design and we\u2019ve just moved in next door to you\u201d would be fine. \n\nAdvertising can work if your offering is highly specialist. However, paying oodles of dollars a day to Google Ads to appear under the search term \u2018web design\u2019 is probably not the best use of your budget. \n\nSpecialising is, in fact, probably a good way to go. Though it can feel counter intuitive in that you are not spreading yourself as widely as you might, you will eventually become an expert and therefore gain a reputation in your field. Specialism doesn\u2019t necessarily have to be in a particular skillset or technology, it could just as easily be in a particular supply chain or across a market.\n\nTarget audience\n\n\u2018Who to target?\u2019 is the next question. If you\u2019re starting out then do tap-up your family and friends. Anything that comes your way from them will almost certainly come with a strong recommendation. Also, there\u2019s nothing wrong with calling clients you had dealings with in previous employment (though beware of any contractual terms that may prevent this). You are informing your previous clients that your situation has changed; leave it up to them to make any move towards working with you. After all, you\u2019re simply asking to be included on the list of agencies invited to tender for any new work.\n\nLook to target clients similar to those you have worked with previously. Again, you have a story \u2013 hopefully a good one!\n\nSo how do you reach these people?\n\n\n\tMailing lists\n\tForums\n\tWriting articles\n\tConferences / Meetups\n\tSpeaking opportunities\n\tSharing Expertise\n\n\nIn essence: blog, chat, talk, enthuse, show off (a little)\u2026 share.\n\nThere are many ways you can do this. There\u2019s the traditional portfolio, almost obligatory blog (regularly updated of course), podcast, \u2018giveaways\u2019 like Wordpress templates, CSS galleries and testimonials. Testimonials are your greatest friend. Always ask clients for quotes (write them and ask for their permission to use) and even better, film them talking about how great you are.\n\nFinally, social networking sites can offer a way to reach your target audiences. You do have to be careful here though. You are looking to build a reputation by contributing value. Do not self promote or spam!\n\nWriting proposals\n\nIs it worth it?\n\nOk, so you have been invited to respond to a tender or brief in the form of a proposal. Good proposals take time to put together so you need to be sure that you are not wasting your time. There are two fundamental questions that you need to ask prior to getting started on your proposal:\n\n\n\tCan I deliver within the client\u2019s timescales?\n\tDoes the client\u2019s budget match my price?\n\n\nThe timescales that clients set are often plucked from the air and a little explanation about how long projects usually take can be enough to change expectations with regard to delivery. However, if a deadline is set in stone ask yourself if you can realistically meet it. Agreeing to a deadline that you know you cannot meet just to win a project is a recipe for an unhappy client, no chance of repeat business and no chance of any recommendations to other potential clients.\n\nPrice is another thing altogether. So why do we need to know?\n\nThe first reason, and most honest reason, is that we don\u2019t want to do a lot of unpaid pitch work when there is no chance that our price will be accepted. Who would? But this goes both ways \u2013 the client\u2019s time is also being wasted. It may only be the time to read the proposal and reject it, but what if all the bids are too expensive? Then the client needs to go through the whole process again.\n\nThe second reason why we need to know budgets relates to what we would like to include in a proposal over what we need to include. For example, take usability testing. We always highly recommend that a client pays for at least one round of usability testing because it will definitely improve their new site \u2013 no question. But, not doing it doesn\u2019t mean they\u2019ll end up with an unusable turkey. It\u2019s just more likely that any usability issues will crop up after launch.\n\nI have found that the best way to discover a budget is to simply provide a ballpark total, usually accompanied by a list of \u2018likely tasks for this type of project\u2019, in an initial email or telephone response. Expect a lot of people to dismiss you out of hand. This is good. Don\u2019t be tempted to \u2018just go for it\u2019 anyway because you like the client or work is short \u2013 you will regret it.\n\nOthers will say that the ballpark is ok. This is not as good as getting into a proper discussion about what priorities they might have but it does mean that you are not wasting your time and you do have a chance of winning the work. The only real risk with this approach is that you misinterpret the requirements and produce an inaccurate ballpark.\n\nFinally, there is a less confrontational approach that I sometimes use that involves modular pricing. We break down our pricing into quite detailed tasks for all proposals but when I really do not have a clue about a client\u2019s budget, I will often separate pricing into \u2018core\u2019 items and \u2018optional\u2019 items. This has proved to be a very effective method of presenting price.\n\nWhat to include\n\nSo, what should go into a proposal? It does depend on the size of the piece of work. If it\u2019s a quick update for an existing client then they don\u2019t want to read through all your blurb about why they should choose to work with you \u2013 a simple email will suffice.\n\nBut, for a potential new client I would look to include the following:\n\n\n\tYour suitability\n\tSummary of tasks\n\tTimescales\n\tProject management methodology\n\tPricing\n\tTesting methodology\n\tHosting options\n\tTechnologies\n\tImagery\n\tReferences\n\tFinancial information\n\tBiographies\n\n\nHowever, probably the most important aspect of any proposal is that you respond fully to the brief. In other words, don\u2019t ignore the bits that either don\u2019t make sense to you or you think irrelevant. If something is questionable, cover it and explain why you don\u2019t think it is something that warrants inclusion in the project.\n\nShould you provide speculative designs? If the brief doesn\u2019t ask for any, then certainly not. If it does, then speak to the client about why you don\u2019t like to do speculative designs. Explain that any designs included as part of a proposal are created to impress the client and not the website\u2019s target audience. Producing good web design is a partnership between client and agency. This can often impress and promote you as a professional. However, if they insist then you need to make a decision because not delivering any mock-ups will mean that all your other work will be a waste of time.\n\nWalking away\n\nAs I have already mentioned, all of this takes a lot of work. So, when should you be prepared to walk away from a potential job? I have already covered unrealistic deadlines and insufficient budget but there are a couple of other reasons. Firstly, would this new client damage your reputation, particularly within current sectors you are working in? Secondly, can you work with this client? A difficult client will almost certainly lead to a loss-making project.\n\nPerfect pitch\n\nRequirements\n\nIf the original brief didn\u2019t spell out what is expected of you at a presentation then make sure you ask beforehand. The critical element is how much time you have. It seems that panels are providing less and less time these days.\n\nThe usual formula is that you get an hour; half of which should be a presentation of your ideas followed by 30 minutes of questions. This isn\u2019t that much time, particularly for a big project that covers all aspect of web design and production. Don\u2019t be afraid to ask for more time, though it is very rare that you will be granted any.\n\nAsk if there any areas that a) they particularly want you to cover and b) if there are any areas of your proposal that were weak.\n\nAsk who will be attending. The main reason for this is to see if the decision maker(s) will be present but it\u2019s also good to know if you\u2019re presenting to 3 or 30 people.\n\nWho should be there\n\nGenerally speaking, I think two is the ideal number. Though I have done many presentations on my own, I always feel having two people to bounce ideas around with and have a bit of banter with, works well. You are not only trying to sell your ideas and expertise but also yourselves. One of the main things in the panels minds will be \u2013 \u201ccan I work with these people?\u201d\n\nHaving more than two people at a presentation often looks like you\u2019re wheeling people out just to demonstrate that they exist.\n\nWhat makes a client want to hire you?\n\nIn a nutshell: Confidence, Personality, Enthusiasm.\n\nYou can impart confidence by being well prepared and professional, providing examples and demonstrations and talking about your processes. You may find project management boring but pretty much every potential client will want to feel reassured that you manage your projects effectively.\n\nAs well as demonstrating that you know what you\u2019re talking about, it is important to encourage, and be part of, discussion about the project. Be prepared to suggest and challenge and be willing to say \u201cI don\u2019t know\u201d.\n\nAlso, no-one likes a show-off so don\u2019t over promote yourself; encourage them to contact your existing clients.\n\nWhat makes a client like you?\n\nEngaging with a potential client is tricky and it\u2019s probably the area where you need to be most on your toes and try to gauge the reaction of the client. We recommend the following:\n\n\n\tEncourage questions throughout\n\tAsk if you make sense \u2013 which encourages questions if you\u2019re not getting any\n\tHumour \u2013 though don\u2019t keep trying to be funny if you\u2019re not getting any laughs!\n\tBe willing to go off track\n\tRead your audience\n\tEmpathise with the process \u2013 chances are, most of the people in front of you would rather be doing something else\n\tThink about what you wear \u2013 this sounds daft but do you want to be seen as either the \u2018stiff in the suit\u2019 or the \u2018scruffy art student\u2019? Chances are neither character would get hired.\n\n\nDifferentiation\n\nSometimes, especially if you think you are an outsider, it\u2019s worth taking a few risks. I remember my colleague Paul starting off a presentation once with the line (backed up on screen) \u2013 \u201cHeadscape is not a usability consultancy\u201d. This was in response to the clients request to engage a usability consultancy. The thrust of Paul\u2019s argument was that we are a lot more than that.\n\nThis really worked. We were the outside choice but they ended up hiring us. Basically, this differentiated us from the crowd. It showed that we are prepared to take risks and think, dare I say it, outside of the box.\n\nDealing with difficult characters \n\nHow you react to tricky questioning is likely to be what determines whether you have a good or bad presentation. Here are a few of those characters that so often turn up in panels:\n\nThe techie \u2013 this is likely to be the situation where you need to say \u201cI don\u2019t know\u201d. Don\u2019t bluff as you are likely to dig yourself a great big embarrassment-filled hole. Promise to follow up with more information and make sure that you do so as quickly as possible after the pitch. \n\nThe \u2018hard man\u2019 MD \u2013 this the guy who thinks it is his duty to throw \u2018curve ball\u2019 questions to see how you react. Focus on your track record (big name clients will impress this guy) and emphasise your processes.\n\nThe \u2018no clue\u2019 client \u2013 you need to take control and be the expert though you do need to explain the reasoning behind any suggestions you make. This person will be judging you on how much you are prepared to help them deliver the project.\n\nThe price negotiator \u2013 be prepared to discuss price but do not reduce your rate or the effort associated with your proposal. Fall back on modular pricing and try to reduce scope to come within budget. You may wish to offer a one-off discount to win a new piece of work but don\u2019t get into detail at the pitch.\n\nDon\u2019t panic\u2026\n\nIf you go into a presentation thinking \u2018we must win this\u2019 then, chances are, you won\u2019t. Relax and be yourself. If you\u2019re not hitting it off with the panel then so be it. You have to remember that quite often you will be making up the numbers in a tendering process. This is massively frustrating but, unfortunately, part of it. If it\u2019s not going well, concentrate on what you are offering and try to demonstrate your professionalism rather than your personality. Finally, be on your toes, watch people\u2019s reactions and pay attention to what they say and try to react accordingly.\n\nSo where are the secret techniques I hear you ask? Well, using the words \u2018secret\u2019 and \u2018technique\u2019 was probably a bit naughty. Most of this stuff is about being keen, using your brain and believing in yourself and what you are selling rather than following a strict set of rules.", "year": "2008", "author": "Marcus Lillington", "author_slug": "marcuslillington", "published": "2008-12-09T00:00:00+00:00", "url": "https://24ways.org/2008/charm-clients-win-pitches/", "topic": "business"} {"rowid": 116, "title": "The IE6 Equation", "contents": "It is the destiny of one browser to serve as the nemesis of web developers everywhere. At the birth of the Web Standards movement, that role was played by Netscape Navigator 4; an outdated browser that refused to die. Its tenacious existence hampered the adoption of modern standards. Today that role is played by Internet Explorer 6.\n\nThere\u2019s a sensation that I\u2019m sure you\u2019re familiar with. It\u2019s a horrible mixture of dread and nervousness. It\u2019s the feeling you get when\u2014after working on a design for a while in a standards-compliant browser like Firefox, Safari or Opera\u2014you decide that you can no longer put off the inevitable moment when you must check the site in IE6. Fingers are crossed, prayers are muttered, but alas, to no avail. The nemesis browser invariably screws something up.\n\nWhat do you do next? If the differences in IE6 are minor, you could just leave it be. After all, websites don\u2019t need to look exactly the same in all browsers. But if there are major layout issues and a significant portion of your audience is still using IE6, you\u2019ll probably need to roll up your sleeves and start fixing the problems.\n\nA common approach is to quarantine IE6-specific CSS in a separate stylesheet. This stylesheet can then be referenced from the HTML document using conditional comments like this:\n\n\n\nThat stylesheet will only be served up to Internet Explorer where the version number is less than 7.\n\nYou can put anything inside a conditional comment. You could put a script element in there. So as well as serving up browser-specific CSS, it\u2019s possible to serve up browser-specific JavaScript.\n\nA few years back, before Microsoft released Internet Explorer 7, JavaScript genius Dean Edwards wrote a script called IE7. This amazing piece of code uses JavaScript to make Internet Explorer 5 and 6 behave like a standards-compliant browser. Dean used JavaScript to bootstrap IE\u2019s CSS support.\n\nBecause the script is specifically targeted at Internet Explorer, there\u2019s no point in serving it up to other browsers. Conditional comments to the rescue:\n\n\n\nStandards-compliant browsers won\u2019t fetch the script. Users of IE6, on the hand, will pay a kind of bad browser tax by having to download the JavaScript file.\n\nSo when should you develop an IE6-specific stylesheet and when should you just use Dean\u2019s JavaScript code? This is the question that myself and my co-worker Natalie Downe set out to answer one morning at Clearleft. We realised that in order to answer that question you need to first answer two other questions, how much time does it take to develop for IE6? and how much of your audience is using IE6?\n\nLet\u2019s say that t represents the total development time. Let t6 represent the portion of that time you spend developing for IE6. If your total audience is a, then a6 is the portion of your audience using IE6. With some algebraic help from our mathematically minded co-worker Cennydd Bowles, Natalie and I came up with the following equation to calculate the percentage likelihood that you should be using Dean\u2019s IE7 script:\n\n\n\np = 50 [ log ( at6 / ta6 ) + 1 ]\n\nTry plugging in your own numbers. If you spend a lot of time developing for IE6 and only a small portion of your audience is using that browser, you\u2019ll get a very high number out of the equation; you should probably use the IE7 script. But if you only spend a little time developing for IE6 and a significant portion of you audience are still using that browser, you\u2019ll get a very small value for p; you might as well write an IE6-specific stylesheet.\n\nOf course this equation is somewhat disingenuous. While it\u2019s entirely possible to research the percentage of your audience still using IE6, it\u2019s not so easy to figure out how much of your development time will be spent developing for that one browser. You can\u2019t really know until you\u2019ve already done the development, by which time the equation is irrelevant.\n\nInstead of using the equation, you could try imposing a limit on how long you will spend developing for IE6. Get your site working in standards-compliant browsers first, then give yourself a time limit to get it working in IE6. If you can\u2019t solve all the issues in that time limit, switch over to using Dean\u2019s script. You could even make the time limit directly proportional to the percentage of your audience using IE6. If 20% of your audience is still using IE6 and you\u2019ve just spent five days getting the site working in standards-compliant browsers, give yourself one day to get it working in IE6. But if 50% of your audience is still using IE6, be prepared to spend 2.5 days wrestling with your nemesis.\n\nAll of these different methods for dealing with IE6 demonstrate that there\u2019s no one single answer that works for everyone. They also highlight a problem with the current debate around dealing with IE6. There\u2019s no shortage of blog posts, articles and even entire websites discussing when to drop support for IE6. But very few of them take the time to define what they mean by \u201csupport.\u201d This isn\u2019t a binary issue. There is no Boolean answer. Instead, there\u2019s a sliding scale of support:\n\n\n\tBlock IE6 users from your site.\n\tDevelop with web standards and don\u2019t spend any development time testing in IE6.\n\tUse the Dean Edwards IE7 script to bootstrap CSS support in IE6.\n\tWrite an IE6 stylesheet to address layout issues.\n\tMake your site look exactly the same in IE6 as in any other browser.\n\n\nEach end of that scale is extreme. I don\u2019t think that anybody should be actively blocking any browser but neither do I think that users of an outdated browser should get exactly the same experience as users of a more modern browser. The real meanings of \u201csupporting\u201d or \u201cnot supporting\u201d IE6 lie somewhere in-between those extremes.\n\nJust as I think that semantics are important in markup, they are equally important in our discussion of web development. So let\u2019s try to come up with some better terms than using the catch-all verb \u201csupport.\u201d If you say in your client contract that you \u201csupport\u201d IE6, define exactly what that means. If you find yourself in a discussion about \u201cdropping support\u201d for IE6, take the time to explain what you think that entails.\n\nThe web developers at Yahoo! are on the right track with their concept of graded browser support. I\u2019m interested in hearing more ideas of how to frame this discussion. If we can all agree to use clear and precise language, we stand a better chance of defeating our nemesis.", "year": "2008", "author": "Jeremy Keith", "author_slug": "jeremykeith", "published": "2008-12-08T00:00:00+00:00", "url": "https://24ways.org/2008/the-ie6-equation/", "topic": "code"} {"rowid": 117, "title": "The First Tool You Reach For", "contents": "Microsoft recently announced that Internet Explorer 8 will be released in the first half of 2009. Compared to the standards support of other major browsers, IE8 will not be especially great, but it will finally catch up with the state of the art in one specific area: support for CSS tables. This milestone has the potential to trigger an important change in the way you approach web design.\n\nTo show you just how big a difference CSS tables can make, think about how you might code a fluid, three-column layout from scratch. Just to make your life more difficult, give it one fixed-width column, with a background colour that differs from the rest of the page. Ready? Go!\n\nOkay, since you\u2019re the sort of discerning web designer who reads 24ways, I\u2019m going to assume you at least considered doing this without using HTML tables for the layout. If you\u2019re especially hardcore, I imagine you began thinking of CSS floats, negative margins, and faux columns. If you did, colour me impressed!\n\nNow admit it: you probably also gave an inward sigh about the time it would take to figure out the math on the negative margin overlaps, check for dropped floats in Internet Explorer and generally wrestle each of the major browsers into giving you what you want. If after all that you simply gave up and used HTML tables, I can\u2019t say I blame you.\n\nThere are plenty of professional web designers out there who still choose to use HTML tables as their main layout tool. Sure, they may know that users with screen readers get confused by inappropriate use of tables, but they have a job to do, and they want tools that will make that job easy, not difficult.\n\nNow let me show you how to do it with CSS tables. First, we have a div element for each of our columns, and we wrap them all in another two divs:\n\n