{"rowid": 302, "title": "Flexible Project Management in Inflexible Environments", "contents": "Handling unforeseen circumstances is an inevitable part of any project. It\u2019s also often the most uncomfortable, and there is no amount of skill or planning that will fully eradicate the need to adapt to change. The ability to be flexible, responsive, and unafraid of facing not only problems, but also potentially positive scope changes and new ideas, isn\u2019t an easy one to master. I am by no means saying that I have, but what I have learned is that there is often the temptation to shut out anything that might derail your plan, even sometimes at the cost of the quality you\u2019re committed to.\nThe reality is that as someone leading a project you know there will be challenges, but, in general, it\u2019s a hassle to try keep the landscape open. Problems are bridges we should cross when we come to them, but intentional changes to the plan, and adapting for the sake of improving your first idea, is harder. There are tight schedules, resource is planned miles ahead, and you\u2019re already juggling twenty other things. If you\u2019re passionate about the quality of work you deliver and are working somewhere that considers itself expert within the field of digital, then having an attitude of flexibility is extremely important. It\u2019s important when you\u2019re overcoming a challenge or problem, but it\u2019s also important for allowing ideas to evolve and be refined as much as they can be throughout the course of a project.\nWhere theory falls short\nThe premise of any Agile methodology, Scrum for example, is based around being able to work efficiently, react quickly and deliver relevant chunks of a product in manageable increments. It\u2019s often hailed as king of flexible management and it can work really well, especially for in-house software products developed over a long or even an indefinite period of time. It holds off defining scope too far ahead and lets teams focus on smaller amounts of work, and allows them to regularly reprioritise. Unfortunately though, not all environments lend themselves as easily to a fully Agile setup. Even the ones that do may be restrained from putting it fully into practice for an array of other internal reasons.\nDelivering digital services to clients\u2014within an agency setting or as a freelancer\u2014often demands a more rigid structure. You need clear sign-off points, there\u2019s a lot less flexibility in defining features, or working within budgets and timeframes. To start with, for a project to warrant a fully Agile team working on it, and especially for agencies, you need clients big enough and rich enough to justify the resource. You also need a lot of client trust to propose defining features and scope as you go. Although this is achievable\u2014and there are agencies that operate an agile setup\u2014it takes a long journey to reach that scale in the full sense of the word. Building a reputation that commands unconditional trust and reaching the point where your projects are consistently of a certain size often requires backing by long journey of success and excellence.\nSo there is a lot of room left for understanding how we can best strive to still deliver excellent projects within more constrained structures. We know that rigid waterfall planning, more often than not, falls over as soon as a project gets anything past a basic brochure site. There are many critiques of the system, but one of the main ones tends to be that nobody considers each other\u2019s work properly, which can result in very expensive and inefficient development.\nEqually, for reasons we\u2019ve already touched upon, running fully agile teams often isn\u2019t the right answer. So many companies, individuals, and organisations look for a middle-ground that balances being flexible and adaptive, but also provides enough upfront commitment to agree budgets, get client/stakeholder sign off, and effectively coordinate internal resource across multiple parallel projects.\nAlthough I don\u2019t have a perfect formula\u2014and can very much assert there is no one perfect way of managing a project because every project is different to the next\u2014I\u2019ve identified a few different ways you can approach flexibility that have really helped me in running projects more smoothly within more realistic constraints.\nPlanned Flexibility\nDrawing on some of the traditional methodologies such as PRINCE2, a good starting point for aspiring to be flexible is by planning for it from the start.\nPlanning flexibility comes in a few forms. For one, you can regularly identify and log potential risks as a generally good, on-going habit over the course of the project. This essentially just involves scanning the horizon for potential blips on a regular basis (for example weekly) by consulting with your team and documenting it somewhere. It means you have a checkpoint when you sit down and make sure you\u2019re minimising what will or may catch you by surprise. A good time to do this is in a weekly catch up meeting. It\u2019s not going to fix all your problems, but it will make sure you have a head start on the ones you can see coming.\nOn the subject of team meetings, setting up recurring project events, including a weekly call, a weekly team meeting and (depending on the size of the project) I like to try also do a stand-up as often as possible. Keeping everyone involved and bought in to a project is going to help you infinitely when you need to spot a problem or manage changes to the plan. It will be the difference between your designer spotting an issue and making a mental note to \u2018tell you later\u2019, and them actually coming over to tell you directly and immediately. Despite the overhead of meetings, and looping people into stages that they aren\u2019t directly responsible for, the business benefits are chances for success are drastically increased. Planning in, and being aware of how important your team is, will help you be flexible.\nBuilding contingency (formally know as slack) into your project plan from the word go is another well-known and essential way of planning to be flexible. Your project plan will change a lot over the course of a project, but there are still the days that you estimate a job will take, and the days you should actually plan in. Most sensible management teams understand that budgets need to be agreed with this slack in mind or you will not be able to deliver a quality service. I believe that commercial awareness is one of the most valuable skills a project manager can have, but penny pinching will ruin client and team relationships, destroy buy-in and creativity, and often end you up with a much more expensive, hacky, and resented product.\nIt\u2019s not a justification to let budgets spiral out of control, but a way of thinking about the bigger picture and wider plan of the company itself. It\u2019s unlikely you want high staff turnover because everyone fell out while you were screaming money at them and they didn\u2019t feel like they could do a good job. It\u2019s also unlikely that you will be able to deliver quality products, which will win you a strong reputation and subsequently bigger and better projects. Evaluating risk factors and building in the right amount of slack from the start will give you more wriggle room when you need to adapt and react. On the flip side, also keeping an overview of the wider workload (that you\u2019re not necessarily responsible for), and knowing who to talk if resource is becoming free or needs filling, is another handy way of being able to react quickly and ensuring your management system is respected. You want pockets of backup time planned in, but you also want everyone being as productive as they can most of the time. Never run at 100% capacity: as soon as something does need to change, you\u2019re left with nowhere to move.\nTransparency\nHaving a client or stakeholder that trusts you is a really powerful aid in any regard, but especially so when you need to communicate an issue or new suggestion. Positioning yourself and your team as experts and taking the time to delve into the wider picture\u2014and the goals surrounding your client\u2019s reasons to commission the project in the first place\u2014will make you more valuable to them. Clients and stakeholders will always be different, and sometimes you will get people who are just plain difficult, but more often than not people will listen if you\u2019re willing to talk and explain things.\nAs I\u2019m sure all of us have realised at one point or another, a lot of people think they know what they want, and it\u2019s usually the wrong thing. Managing key stakeholders in your project is arguably your biggest challenge, if they are on the your side and feel like the team is genuinely working to give them something of quality and value, then they will make your job easier. It\u2019s often down to you to educate them, and to help them recognise and understand the work involved and you and your team\u2019s reasoning behind your decisions.\nBeing overly submissive or overly secretive will foster a dynamic in which they feel expected to steer the project. In this situation they may not respect the team\u2019s suggestions or may come up with some unreasonable and counterproductive ideas that are likely to hinder progress and lower morale. Getting the stakeholder on board and making them feel a part of the wider picture will make things easier. Pushing back and challenging ideas or working hard to justify something they don\u2019t quite understand will often work in your favour and protects your team. On quite a basic level it also shows you care and are invested; on another, it shows you feel confident in your expertise within your field and that is ultimately the reason they hired you.\nTaking the time to think about and be aware of this relationship, will make it easier to be flexible and handle new ideas or suggestions that pop up as the project goes along. Change doesn\u2019t need to be \u2018scope creep\u2019 if it\u2019s raised in a practical, value-orientated, and level headed discussion. There is usually a way forward for new ideas, as long as they\u2019re valuable and support the wider goals. Maybe the deadline gets pushed back, maybe you get more budget, maybe the client is happy to forgo something else. As long as there\u2019s value and reason, it shows integrity to the project and respect for its success. You can\u2019t expect for this to go smoothly without having invested in the client relationship, so it\u2019s a large point in paving the way to handling change well.\nReactive Flexibility\nFinally, if you\u2019ve been doing this for a while, you\u2019ll know by now that you can\u2019t anticipate everything. Sometimes you will have to react and change the plan under circumstances that aren\u2019t easy. When an unexpected problem first rears its head\u2014a client\u2019s casual afterthought that\u2019s threatening the scope of the project, an internal resource conflict, a junior member of staff that\u2019s not grasping the ropes quite as quickly as you\u2019d hoped\u2014you have to react quickly.\nIn his book, \u2018Pitch Anything\u2019, Oren Klaff talks about people\u2019s first reactions being processed by their \u2018crocodile brain\u2019 before they\u2019ve had a chance to refine and digest the information more intelligibly. As project managers, product owners, or scrum masters, it\u2019s natural for our immediate reactions to an unexpected problem to cause a pang of stress. But after that initial jolt you need to turn to practical solutions and start racking your brain for different ways forward. It\u2019s here you need to remember to not let your imagination get the better of you, especially if you\u2019ve been putting in the legwork with your team and your client. There is always a way forward and moments like this can be a good opportunity to develop your negotiation and diplomacy skills. Don\u2019t let your immediate reaction be shutting the problem down; instead, take a second to think about it before you decide on the best direction. In a stressful situation, your first idea probably won\u2019t be your best one.\nFrom an internal point of view, it\u2019s very important that whatever went wrong doesn\u2019t turn into a finger pointing exercise and you don\u2019t lose your cool. Getting caught up in a blame game or a witch hunt is never productive. Relationship cultivating can sometimes be the pillar that gets you through a stressful blip. Biggest tip for staying flexible when you\u2019re reacting to a problem\u2014apart form obviously thinking of ways forward\u2014is to communicate. Don\u2019t go quiet until you feel like you have a plan, you\u2019ll often need to put everyone else at ease before you can move things forward. Problem solving is part of the job and will need to happen in even the most flexible of product delivery systems.\nIn conclusion, being flexible is never simple but there are things you can do to make your life easier. Owning a position of expertise, putting together a team that\u2019s involved in each other\u2019s work and cultivating a client/stakeholder relationship that\u2019s as transparent and respectful as possible will get you a long way. In times of crisis, believe in your skills and be open to adapting over getting frustrated.", "year": "2016", "author": "Gillian Sibthorpe", "author_slug": "gilliansibthorpe", "published": "2016-12-04T00:00:00+00:00", "url": "https://24ways.org/2016/flexible-project-management/", "topic": "process"}