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| 241 | 241 | Jank-Free Image Loads | There are a few fundamental problems with embedding images in pages of hypertext; perhaps chief among them is this: text is very light and loads rather fast; images are much heavier and arrive much later. Consequently, millions (billions?) of times a day, a hapless Web surfer will start reading some text on a page, and then — Your browser doesn’t support HTML5 video. Here is a link to the video instead. — oops! — an image pops in above it, pushing said text down the page, and our poor reader loses their place. By default, partially-loaded pages have the user experience of a slippery fish, or spilled jar of jumping beans. For the rest of this article, I shall call that jarring, no-good jumpiness by its name: jank. And I’ll chart a path into a jank-free future – one in which it’s easy and natural to author <img> elements that load like this: Your browser doesn’t support HTML5 video. Here is a link to the video instead. Jank is a very old problem, and there is a very old solution to it: the width and height attributes on <img>. The idea is: if we stick an image’s dimensions right into the HTML, browsers can know those dimensions before the image loads, and reserve some space on the layout for it so that nothing gets bumped down the page when the image finally arrives. width Specifies the intended width of the image in pixels. When given together with the height, this allows user agents to reserve screen space for the image before the image data has arrived over the network. —The HTML 3.2 Specification, published on January 14 1997 Unfortunately for us, when width and height were first spec’d and implemented, layouts were largely fixed and images were usually only intended to render at their fixed, actual dimensions. When image sizing gets fluid, width and height get weird: See the Pen fluid width + fixed height = distortion by Eric Portis (@eeeps) on CodePen. width and height are too rigid for the responsive world. What we need, and have needed for a very long time, is a way to specify fixed aspect ra… | 2018 | Eric Portis | ericportis | 2018-12-21T00:00:00+00:00 | https://24ways.org/2018/jank-free-image-loads/ | code |
| 242 | 242 | Creating My First Chrome Extension | Writing a Chrome Extension isn’t as scary at it seems! Not too long ago, I used a Chrome extension called 20 Cubed. I’m far-sighted, and being a software engineer makes it difficult to maintain distance vision. So I used 20 Cubed to remind myself to look away from my screen and rest my eyes. I loved its simple interface and design. I loved it so much, I often forgot to turn it off in the middle of presentations, where it would take over my entire screen. Oops. Unfortunately, the developer stopped updating the extension and removed it from Chrome’s extension library. I was so sad. None of the other eye rest extensions out there matched my design aesthetic, so I decided to create my own! Want to do the same? Fortunately, Google has some respectable documentation on how to create an extension. And remember, Chrome extensions are just HTML, CSS, and JavaScript. You can add libraries and frameworks, or you can just code the “old-fashioned” way. Sky’s the limit! Setup But first, some things you’ll need to know about before getting started: Callbacks Timeouts Chrome Dev Tools Developing with Chrome extension methods requires a lot of callbacks. If you’ve never experienced the joy of callback hell, creating a Chrome extension will introduce you to this concept. However, things can get confusing pretty quickly. I’d highly recommend brushing up on that subject before getting started. Hyperbole and a Half Timeouts and Intervals are another thing you might want to brush up on. While creating this extension, I didn’t consider the fact that I’d be juggling three timers. And I probably would’ve saved time organizing those and reading up on the Chrome extension Alarms documentation beforehand. But more on that in a bit. On the note of organization, abstraction is important! You might have any combination of the following: The Chrome extension options page The popup from the Chrome Menu The windows or tabs you create The background scripts And that can get unwieldy. You might also edit the existing tabs or windows in the brow… | 2018 | Jennifer Wong | jenniferwong | 2018-12-05T00:00:00+00:00 | https://24ways.org/2018/my-first-chrome-extension/ | code |
| 243 | 243 | Researching a Property in the CSS Specifications | I frequently joke that I’m “reading the specs so you don’t have to”, as I unpack some detail of a CSS spec in a post on my blog, some documentation for MDN, or an article on Smashing Magazine. However waiting for someone like me to write an article about something is a pretty slow way to get the information you need. Sometimes people like me get things wrong, or specifications change after we write a tutorial. What if you could just look it up yourself? That’s what you get when you learn to read the CSS specifications, and in this article my aim is to give you the basic details you need to grab quick information about any CSS property detailed in the CSS specs. Where are the CSS Specifications? The easiest way to see all of the CSS specs is to take a look at the Current Work page in the CSS section of the W3C Website. Here you can see all of the specifications listed, the level they are at and their status. There is also a link to the specification from this page. I explained CSS Levels in my article Why there is no CSS 4. Who are the specifications for? CSS specifications are for everyone who uses CSS. You might be a browser engineer - referred to as an implementor - needing to know how to implement a feature, or a web developer - referred to as an author - wanting to know how to use the feature. The fact that both parties are looking at the same document hopefully means that what the browser displays is what the web developer expected. Which version of a spec should I look at? There are a couple of places you might want to look. Each published spec will have the latest published version, which will have TR in the URL and can be accessed without a date (which is always the newest version) or at a date, which will be the date of that publication. If I’m referring to a particular Working Draft in an article I’ll typically link to the dated version. That way if the information changes it is possible for someone to see where I got the information from at the time of writing. If you want the very latest additions an… | 2018 | Rachel Andrew | rachelandrew | 2018-12-14T00:00:00+00:00 | https://24ways.org/2018/researching-a-property-in-the-css-specifications/ | code |
| 244 | 244 | It’s Beginning to Look a Lot Like XSSmas | I dread the office Secret Santa. I have a knack for choosing well-meaning but inappropriate presents, like a bottle of port for a teetotaller, a cheese-tasting experience for a vegan, or heaven forbid, Spurs socks for an Arsenal supporter. Ok, the last one was intentional. It’s the same with gifting code. Once, I made a pattern library for A List Apart which I open sourced, and a few weeks later, a glaring security vulnerability was found in it. My gift was so generous that it enabled unrestricted access to any file on any public-facing server that hosted it. With platforms like GitHub and npm, giving the gift of code is so easy it’s practically a no-brainer. This giant, open source yankee swap helps us do our jobs without starting from scratch with every project. But like any gift-giving, it’s also risky. Vulnerabilities and Open Source Open source code is not inherently more or less vulnerable than closed-source code. What makes it higher risk is that the same piece of code gets reused in lots of places, meaning a hacker can use the same exploit mechanism on the same vulnerable code in different apps. Graph showing the number of open source vulnerabilities published per year, from the State of Open Source Security 2017 In the first 24 ways article this year, Katie referenced a few different types of vulnerability: Cross-site Request Forgery (also known as CSRF) SQL Injection Cross-site Scripting (also known as XSS) There are many more types of vulnerability, and those that live under the same category share similarities. For example, my favourite – is it weird to have a favourite vulnerability? – is Cross Site Scripting (XSS), which allows for the injection of scripts into web pages. This is a really common vulnerability often unwittingly added by developers. OWASP (the Open Web Application Security Project) wrote a great article about how to prevent opening the door to XSS attacks – share it generously with your colleagues. Most vulnerabilities like this are not added intentionally – they’re doors left ajar… | 2018 | Anna Debenham | annadebenham | 2018-12-17T00:00:00+00:00 | https://24ways.org/2018/its-beginning-to-look-a-lot-like-xssmas/ | code |
| 246 | 246 | Designing Your Site Like It’s 1998 | It’s 20 years to the day since my wife and I started Stuff & Nonsense, our little studio and my outlet for creative ideas on the web. To celebrate this anniversary—and my fourteenth contribution to 24 ways— I’d like to explain how I would’ve developed a design for Planes, Trains and Automobiles, one of my favourite Christmas films. My design for Planes, Trains and Automobiles is fixed at 800px wide. Developing a <frameset> framework I’ll start by using frames to set up the framework for this new website. Frames are individual pages—one for navigation, the other for my content—pulled together to form a frameset. Space is limited on lower-resolution screens, so by using frames I can ensure my navigation always remains visible. I can include any number of frames inside a <frameset> element. I add two rows to my <frameset>; the first is for my navigation and is 50px tall, the second is for my content and will resize to fill any available space. As I don’t want frame borders or any space between my frames, I set frameborder and framespacing attributes to 0: <frameset frameborder="0" framespacing="0" rows="50,*"> […] </frameset> Next I add the source of my two frame documents. I don’t want people to be able to resize or scroll my navigation, so I add the noresize attribute to that frame: <frameset frameborder="0" framespacing="0" rows="50,*"> <frame noresize scrolling="no" src="nav.html"> <frame src="content.html"> </frameset> I do want links from my navigation to open in the content frame, so I give each <frame> a name so I can specify where I want links to open: <frameset frameborder="0" framespacing="0" rows="50,*"> <frame name="navigation" noresize scrolling="no" src="nav.html"> <frame name="content" src="content.html"> </frameset> The framework for this website is simple as it contains only two horizontal rows. Should I need a more complex layout, I can nest as many framesets—and as many individual documents—as I need: <frameset rows="50,*"> <frame name="navigation"> <frameset cols="25%,*"> <frame name="sideba… | 2018 | Andy Clarke | andyclarke | 2018-12-23T00:00:00+00:00 | https://24ways.org/2018/designing-your-site-like-its-1998/ | code |
| 247 | 247 | Managing Flow and Rhythm with CSS Custom Properties | An important part of designing user interfaces is creating consistent vertical rhythm between elements. Creating consistent, predictable space doesn’t just make your web pages and views look better, but it can also improve the scan-ability. Browsers ship with default CSS and these styles often create consistent rhythm for flow elements out of the box. The problem is though that we often reset these styles with a reset. Elements such as <div> and <section> also have no default margin or padding associated with them. I’ve tried all sorts of weird and wonderful techniques to find a balance between using inherited CSS while also levelling the playing field for component driven front-ends with very little success. This experimentation is how I landed on the flow utility, though and I’m going to show you how it works. Let’s dive in! The Flow utility With the ever-growing number of folks working with component libraries and design systems, we could benefit from a utility that creates space for us, only when it’s appropriate to do so. The problem with my previous attempts at fixing this is that the spacing values were very rigid. That’s fine for 90% of contexts, but sometimes, it’s handy to be able to tweak the values based on the exact context of your component. This is where CSS Custom Properties come in handy. The code .flow { --flow-space: 1em; } .flow > * + * { margin-top: var(--flow-space); } What this code does is enable you to add a class of flow to an element which will then add margin-top to sibling elements within that element. We use the lobotomised owl selector to select these siblings. This approach enables an almost anonymous and automatic system which is ideal for component library based front-ends where components probably don’t have any idea what surrounds them. The other important part of this utility is the usage of the --flow-space custom property. We define it in the .flow component and each element within it will be spaced by --flow-space, by default. The beauty about setting this as a … | 2018 | Andy Bell | andybell | 2018-12-07T00:00:00+00:00 | https://24ways.org/2018/managing-flow-and-rhythm-with-css-custom-properties/ | code |
| 249 | 249 | Fast Autocomplete Search for Your Website | Every website deserves a great search engine - but building a search engine can be a lot of work, and hosting it can quickly get expensive. I’m going to build a search engine for 24 ways that’s fast enough to support autocomplete (a.k.a. typeahead) search queries and can be hosted for free. I’ll be using wget, Python, SQLite, Jupyter, sqlite-utils and my open source Datasette tool to build the API backend, and a few dozen lines of modern vanilla JavaScript to build the interface. Try it out here, then read on to see how I built it. First step: crawling the data The first step in building a search engine is to grab a copy of the data that you plan to make searchable. There are plenty of potential ways to do this: you might be able to pull it directly from a database, or extract it using an API. If you don’t have access to the raw data, you can imitate Google and write a crawler to extract the data that you need. I’m going to do exactly that against 24 ways: I’ll build a simple crawler using wget, a command-line tool that features a powerful “recursive” mode that’s ideal for scraping websites. We’ll start at the https://24ways.org/archives/ page, which links to an archived index for every year that 24 ways has been running. Then we’ll tell wget to recursively crawl the website, using the --recursive flag. We don’t want to fetch every single page on the site - we’re only interested in the actual articles. Luckily, 24 ways has nicely designed URLs, so we can tell wget that we only care about pages that start with one of the years it has been running, using the -I argument like this: -I /2005,/2006,/2007,/2008,/2009,/2010,/2011,/2012,/2013,/2014,/2015,/2016,/2017 We want to be polite, so let’s wait for 2 seconds between each request rather than hammering the site as fast as we can: --wait 2 The first time I ran this, I accidentally downloaded the comments pages as well. We don’t want those, so let’s exclude them from the crawl using -X "/*/*/comments". Finally, it’s useful to be able to run the command multiple times… | 2018 | Simon Willison | simonwillison | 2018-12-19T00:00:00+00:00 | https://24ways.org/2018/fast-autocomplete-search-for-your-website/ | code |
| 253 | 253 | Clip Paths Know No Bounds | CSS Shapes are getting a lot of attention as browser support has increased for properties like shape-outside and clip-path. There are a few ways that we can use CSS Shapes, in particular with the clip-path property, that are not necessarily evident at first glance. The basics of a clip path Before we dig into specific techniques to expand on clip paths, we should first take a look at a basic shape and clip-path. Clip paths can apply a CSS Shape such as a circle(), ellipse(), inset(), or the flexible polygon() to any element. Everywhere in the element that is not within the bounds of our shape will be visually removed. Using the polygon shape function, for example, we can create triangles, stars, or other straight-edged shapes as on Bennett Feely’s Clippy. While fixed units like pixels can be used when defining vertices/points (where the sides meet), percentages will give more flexibility to adapt to the element’s dimensions. See the Pen Clip Path Box by Dan Wilson (@danwilson) on CodePen. So for an octagon, we can set eight x, y pairs of percentages to define those points. In this case we start 30% into the width of the box for the first x and at the top of the box for the y and go clockwise. The visible area becomes the interior of the shape made by connecting these points with straight lines. clip-path: polygon( 30% 0%, 70% 0%, 100% 30%, 100% 70%, 70% 100%, 30% 100%, 0% 70%, 0% 30% ); A shape with less vertices than the eye can see It’s reasonable to look at the polygon() function and assume that we need to have one pair of x, y coordinates for every point in our shape. However, we gain some flexibility by thinking outside the box — or more specifically when we think outside the range of 0% - 100%. Our element’s box model will be the ultimate boundary for a clip-path, but we can still define points that exist beyond that natural box for an element. See the Pen CSS Shapes Know No Bounds by Dan Wilson (@danwilson) on CodePen. By going beyond the 0% - 100% range we can turn a polygon with three p… | 2018 | Dan Wilson | danwilson | 2018-12-20T00:00:00+00:00 | https://24ways.org/2018/clip-paths-know-no-bounds/ | code |
| 255 | 255 | Inclusive Considerations When Restyling Form Controls | I would like to begin by saying 2018 was the year that we, as developers, visual designers, browser implementers, and inclusive design and experience specialists rallied together and achieved a long-sought goal: We now have the ability to fully style form controls, across all modern browsers, while retaining their ease of declaration, native functionality and accessibility. I would like to begin by saying all these things. However, they’re not true. I think we spent the year debating about what file extension CSS should be written in, or something. Or was that last year? Maybe I’m thinking of next year. Returning to reality, styling form controls is more tricky and time consuming these days rather than flat out “hard”. In fact, depending on the length of the styling-leash a particular browser provides, there are controls you can style quite a bit. As for browsers with shorter leashes, there are other options to force their controls closer to the visual design you’re tasked to match. However, when striving for custom styled controls, one must be careful not to forget about the inherent functionality and accessibility that many provide. People expect and deserve the products and services they use and pay for to work for them. If these services are visually pleasing, but only function for those who fit the handful of personas they’ve been designed for, then we’ve potentially deprived many people the experiences they deserve. Quick level setting Getting down to brass tacks, when creating custom styled form controls that should retain their expected semantics and functionality, we have to consider the following: Many form elements can be styled directly through standard and browser specific selectors, as well as through some clever styling of markup patterns. We should leverage these native options before reinventing any wheels. It is important to preserve the underlying semantics of interactive controls. We must not unintentionally exclude people who use assistive technologies (ATs) that rely on these semantics. Ma… | 2018 | Scott O'Hara | scottohara | 2018-12-13T00:00:00+00:00 | https://24ways.org/2018/inclusive-considerations-when-restyling-form-controls/ | code |
| 256 | 256 | Develop Your Naturalist Superpowers with Observable Notebooks and iNaturalist | We’re going to level up your knowledge of what animals you might see in an area at a particular time of year - a skill every naturalist* strives for - using technology! Using iNaturalist and Observable Notebooks we’re going to prototype seasonality graphs for particular species in an area, and automatically create a guide to what animals you might see in each month. *(a Naturalist is someone who likes learning about nature, not someone who’s a fan of being naked, that’s a ‘Naturist’… different thing!) Looking for critters in rocky intertidal habitats One of my favourite things to do is going rockpooling, or as we call it over here in California, ‘tidepooling’. Amounting to the same thing, it’s going to a beach that has rocks where the tide covers then uncovers little pools of water at different times of the day. All sorts of fun creatures and life can be found in this ‘rocky intertidal habitat’ A particularly exciting creature that lives here is the Nudibranch, a type of super colourful ‘sea slug’. There are over 3000 species of Nudibranch worldwide. (The word “nudibranch” comes from the Latin nudus, naked, and the Greek βρανχια / brankhia, gills.) They are however quite tricky to find! Even though they are often brightly coloured and interestingly shaped, some of them are very small, and in our part of the world in the Bay Area in California their appearance in our rockpools is seasonal. We see them more often in Summer months, despite the not-as-low tides as in our Winter and Spring seasons. My favourite place to go tidepooling here is Pillar Point in Half Moon bay (at other times of the year more famously known for the surf competition ‘Mavericks’). The rockpools there are rich in species diversity, of varied types and water-coverage habitat zones as well as being relatively accessible. I was rockpooling at Pillar Point recently with my parents and we talked to a lady who remarked that she hadn’t seen any Nudibranchs on her visit this time. I realised that having an idea of what species to find where, a… | 2018 | Natalie Downe | nataliedowne | 2018-12-18T00:00:00+00:00 | https://24ways.org/2018/observable-notebooks-and-inaturalist/ | code |
| 257 | 257 | The (Switch)-Case for State Machines in User Interfaces | You’re tasked with creating a login form. Email, password, submit button, done. “This will be easy,” you think to yourself. Login form by Selecto You’ve made similar forms many times in the past; it’s essentially muscle memory at this point. You’re working closely with a designer, who gives you a beautiful, detailed mockup of a login form. Sure, you’ll have to translate the pixels to meaningful, responsive CSS values, but that’s the least of your problems. As you’re writing up the HTML structure and CSS layout and styles for this form, you realize that you don’t know what the successful “logged in” page looks like. You remind the designer, who readily gives it to you. But then you start thinking more and more about how the login form is supposed to work. What if login fails? Where do those errors show up? Should we show errors differently if the user forgot to enter their email, or password, or both? Or should the submit button be disabled? Should we validate the email field? When should we show validation errors – as they’re typing their email, or when they move to the password field, or when they click submit? (Note: many, many login forms are guilty of this.) When should the errors disappear? What do we show during the login process? Some loading spinner? What if loading takes too long, or a server error occurs? Many more questions come up, and you (and your designer) are understandably frustrated. The lack of upfront specification opens the door to scope creep, which readily finds itself at home in all the unexplored edge cases. Modeling Behavior Describing all the possible user flows and business logic of an application can become tricky. Ironically, user stories might not tell the whole story – they often leave out potential edge-cases or small yet important bits of information. However, one important (and very old) mathematical model of computation can be used for describing the behavior and all possible states of a user interface: the finite state machine. The general idea, as it applies to user interfa… | 2018 | David Khourshid | davidkhourshid | 2018-12-12T00:00:00+00:00 | https://24ways.org/2018/state-machines-in-user-interfaces/ | code |
| 258 | 258 | Mistletoe Offline | It’s that time of year, when we gather together as families to celebrate the life of the greatest person in history. This man walked the Earth long before us, but he left behind words of wisdom. Those words can guide us every single day, but they are at the forefront of our minds during this special season. I am, of course, talking about Murphy, and the golden rule he gave unto us: Anything that can go wrong will go wrong. So true! I mean, that’s why we make sure we’ve got nice 404 pages. It’s not that we want people to ever get served a File Not Found message, but we acknowledge that, despite our best efforts, it’s bound to happen sometime. Murphy’s Law, innit? But there are some Murphyesque situations where even your lovingly crafted 404 page won’t help. What if your web server is down? What if someone is trying to reach your site but they lose their internet connection? These are all things than can—and will—go wrong. I guess there’s nothing we can do about those particular situations, right? Wrong! A service worker is a Murphy-battling technology that you can inject into a visitor’s device from your website. Once it’s installed, it can intercept any requests made to your domain. If anything goes wrong with a request—as is inevitable—you can provide instructions for the browser. That’s your opportunity to turn those server outage frowns upside down. Take those network connection lemons and make network connection lemonade. If you’ve got a custom 404 page, why not make a custom offline page too? Get your server in order Step one is to make …actually, wait. There’s a step before that. Step zero. Get your site running on HTTPS, if it isn’t already. You won’t be able to use a service worker unless everything’s being served over HTTPS, which makes sense when you consider the awesome power that a service worker wields. If you’re developing locally, service workers will work fine for localhost, even without HTTPS. But for a live site, HTTPS is a must. Make an offline page Alright, assuming your site is being served… | 2018 | Jeremy Keith | jeremykeith | 2018-12-04T00:00:00+00:00 | https://24ways.org/2018/mistletoe-offline/ | code |
| 260 | 260 | The Art of Mathematics: A Mandala Maker Tutorial | In front-end development, there’s often a great deal of focus on tools that aim to make our work more efficient. But what if you’re new to web development? When you’re just starting out, the amount of new material can be overwhelming, particularly if you don’t have a solid background in Computer Science. But the truth is, once you’ve learned a little bit of JavaScript, you can already make some pretty impressive things. A couple of years back, when I was learning to code, I started working on a side project. I wanted to make something colorful and fun to share with my friends. This is what my app looks like these days: Mandala Maker user interface The coolest part about it is the fact that it’s a tool: anyone can use it to create something original and brand new. In this tutorial, we’ll build a smaller version of this app – a symmetrical drawing tool in ES5, JavaScript and HTML5. The tutorial app will have eight reflections, a color picker and a Clear button. Once we’re done, you’re on your own and can tweak it as you please. Be creative! Preparations: a blank canvas The first thing you’ll need for this project is a designated drawing space. We’ll use the HTML5 canvas element and give it a width and a height of 600px (you can set the dimensions to anything else if you like). Files Create 3 files: index.html, styles.css, main.js. Don’t forget to include your JS and CSS files in your HTML. <!DOCTYPE html> <html> <head> <meta charset="utf-8"> <link rel="stylesheet" type="text/css" href="style.css"> <script src="main.js"></script> </head> <body onload="init()"> <canvas width="600" height="600"> <p>Your browser doesn't support canvas.</p> </canvas> </body> </html> I’ll ask you to update your HTML file at a later point, but the CSS file we’ll start with will stay the same throughout the project. This is the full CSS we are going to use: body { background-color: #ccc; text-align: center; } canvas { touch-action: none; background-color: #fff; } button { font-size: 110%;… | 2018 | Hagar Shilo | hagarshilo | 2018-12-02T00:00:00+00:00 | https://24ways.org/2018/the-art-of-mathematics/ | code |
| 263 | 263 | Securing Your Site like It’s 1999 | Running a website in the early years of the web was a scary business. The web was an evolving medium, and people were finding new uses for it almost every day. From book stores to online auctions, the web was an expanding universe of new possibilities. As the web evolved, so too did the knowledge of its inherent security vulnerabilities. Clever tricks that were played on one site could be copied on literally hundreds of other sites. It was a normal sight to log in to a website to find nothing working because someone had breached its defences and deleted its database. Lessons in web security in those days were hard-earned. What follows are examples of critical mistakes that brought down several early websites, and how you can help protect yourself and your team from the same fate. Bad input validation: Trusting anything the user sends you Our story begins in the most unlikely place: Animal Crossing. Animal Crossing was a 2001 video game set in a quaint town, filled with happy-go-lucky inhabitants that co-exist peacefully. Like most video games, Animal Crossing was the subject of many fan communities on the early web. One such unofficial web forum was dedicated to players discussing their adventures in Animal Crossing. Players could trade secrets, ask for help, and share pictures of their virtual homes. This might sound like a model community to you, but you would be wrong. One day, a player discovered a hidden field in the forum’s user profile form. Normally, this page allows users to change their name, their password, or their profile photo. This person discovered that the hidden field contained their unique user ID, which identifies them when the forum’s backend saves profile changes to its database. They discovered that by modifying the form to change the user ID, they could make changes to any other player’s profile. Needless to say, this idyllic online community descended into chaos. Users changed each other’s passwords, deleted each other’s messages, and attacked each-other under the cover of complete anonym… | 2018 | Katie Fenn | katiefenn | 2018-12-01T00:00:00+00:00 | https://24ways.org/2018/securing-your-site-like-its-1999/ | code |
| 264 | 264 | Dynamic Social Sharing Images | Way back when social media was new, you could be pretty sure that whatever you posted would be read by those who follow you. If you’d written a blog post and you wanted to share it with those who follow you, you could post a link and your followers would see it in their streams. Oh heady days! With so many social channels and a proliferation of content and promotions flying past in everyone’s streams, it’s no longer enough to share content on social media, you have to actively sell it if you want it to be seen. You really need to make the most of every opportunity to catch a reader’s attention if you’re trying to get as many eyes as possible on that sweet, sweet social content. One of the best ways to grab attention with your posts or tweets is to include an image. There’s heaps of research that says that having images in your posts helps them stand out to followers. Reports I found showed figures from anything from 35% to 150% improvement from just having image in a post. Unfortunately, the details were surrounded with gross words like engagement and visual marketing assets and so I had to close the page before I started to hate myself too much. So without hard stats to quote, we’ll call it a rule of thumb. The rule of thumb is that posts with images will grab more attention than those without, so it makes sense that when adding pages to a website, you should make sure that they have social media sharing images associated with them. Adding sharing images The process for declaring an image to be used in places like Facebook and Twitter is very simple, and at this point is familiar to many of us. You add a meta tag to the head of the page to point to the location of the image to use. When a link to the page is added to a post, the social network will fetch the page, look for the meta tag and then use the image you specified. <meta property="og:image" content="https://example.com/my_image.jpg"> There’s a good post on this over at CSS-Tricks if you need to bone up on the details of this and other similar meta tags … | 2018 | Drew McLellan | drewmclellan | 2018-12-24T00:00:00+00:00 | https://24ways.org/2018/dynamic-social-sharing-images/ | code |
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