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97 Making Modular Layout Systems For all of the advantages the web has with distribution of content, I’ve always lamented the handiness of the WYSIWYG design tools from the print publishing world. When I set out to redesign my personal website, I wanted to have some of the same abilities that those tools have, laying out pages how I saw fit, and that meant a flexible system for dealing with imagery. Building on some of the CSS that Eric Meyer employed a few years back on the A List Apart design, I created a set of classes to use together to achieve the variety I was after. Employing multiple classes isn’t a new technique, but most examples aren’t coming at this from strictly editorial and visual perspectives; I wanted to have options to vary my layouts depending on content. If you want to skip ahead, you can view the example first. Laying the Foundation We need to be able to map out our page so that we have predictable canvas, and then create a system of image sizes that work with it. For the sake of this article, let’s use a simple uniform 7-column grid, consisting of seven 100px-wide columns and 10px of space between each column, though you can use any measurements you want as long as they remain constant. All of our images will have a width that references the grid column widths (in our example, 100px, 210px, 320px, 430px, 540px, 650px, or 760px), but the height can be as large as needed. Once we know our images will all have one of those widths, we can setup our CSS to deal with the variations in layout. In the most basic form, we’re going to be dealing with three classes: one each that represent an identifier, a size, and a placement for our elements. This is really a process of abstracting the important qualities of what you would do with a given image in a layout into separate classes, allowing you to quickly customize their appearance by combining the appropriate classes. Rather than trying to serve up a one-size-fits-all approach to styling, we give each class only one or two attributes and rely on the combination of classes … 2008 Jason Santa Maria jasonsantamaria 2008-12-15T00:00:00+00:00 https://24ways.org/2008/making-modular-layout-systems/ process
137 Cheating Color Have you ever been strapped to use specific colors outlined in a branding guide? Felt restricted because those colors ended up being too light or dark for the way you want to use them? Here’s the solution: throw out your brand guide. gasp! OK, don’t throw it out. Just put it in a drawer for a few minutes. Branding Guides be Damned When dealing with color on screen, it’s easy to get caught up in literal values from hex colors, you can cheat colors ever so slightly to achieve the right optical value. This is especially prevalent when trying to bring a company’s identity colors to a screen design. Because the most important idea behind a brand guide is to help a company maintain the visual integrity of their business, consider hex numbers to be guidelines rather than law. Once you are familiar enough with the colors your company uses, you can start to flex them a bit, and take a few liberties. This is a quick method for cheating to get the color you really want. With a little sleight of design, we can swap a color that might be part of your identity guidelines, with one that works better optically, and no one will be the wiser! Color is a Wily Beast This might be hard: You might have to break out of the idea that a color can only be made using one method. Color is fluid. It interacts and changes based on its surroundings. Some colors can appear lighter or darker based on what color they appear on or next to. The RGB gamut is additive color, and as such, has a tendency to push contrast in the direction that objects may already be leaning—increasing the contrast of light colors on dark colors and decreasing the contrast of light on light. Obviously, because we are talking about monitors here, these aren’t hard and fast rules. Cheat and Feel Good About It On a light background, when you have a large element of a light color, a small element of the same color will appear lighter. Enter our fake company: Double Dagger. They manufacture footnotes. Take a look at Fig. 1 below. The logo (Double Dagger), rule, and… 2006 Jason Santa Maria jasonsantamaria 2006-12-23T00:00:00+00:00 https://24ways.org/2006/cheating-color/ design

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