24ways: articles: 1 row where where "published" is on date 2015-12-14

1 row where "published" is on date 2015-12-14

Search:

descending

Link	rowid ▼	title	contents	year	author	author_slug	published	url	topic
67	67	What I Learned about Product Design This Year	2015 was a humbling year for me. In September of 2014, I joined a tiny but established startup called SproutVideo as their third employee and first designer. The role interests me because it affords the opportunity to see how design can grow a solid product with a loyal user-base into something even better. The work I do now could also have a real impact on the brand and user experience of our product for years to come, which is a thrilling prospect in an industry where much of what I do feels small and temporary. I got in on the ground floor of something special: a small, dedicated, useful company that cares deeply about making video hosting effortless and rewarding for our users. I had (and still have) grand ideas for what thoughtful design can do for a product, and the smaller-scale product design work I’ve done or helped manage over the past few years gave me enough eager confidence to dive in head first. Readers who have experience redesigning complex existing products probably have a knowing smirk on their face right now. As I said, it’s been humbling. A year of focused product design, especially on the scale we are trying to achieve with our small team at SproutVideo, has taught me more than any projects in recent memory. I’d like to share a few of those lessons. Product design is very different from marketing design The majority of my recent work leading up to SproutVideo has been in marketing design. These projects are so fun because their aim is to communicate the value of the product in a compelling and memorable way. In order to achieve this goal, I spent a lot of time thinking about content strategy, responsive design, and how to create striking visuals that tell a story. These are all pursuits I love. Product design is a different beast. When designing a homepage, I can employ powerful imagery, wild gradients, and somewhat-quirky fonts. When I began redesigning the SproutVideo product, I wanted to draw on all the beautiful assets I’ve created for our marketing materials, but big gradients, textures…	2015	Meagan Fisher	meaganfisher	2015-12-14T00:00:00+00:00	https://24ways.org/2015/what-i-learned-about-product-design-this-year/	design

Advanced export

JSON shape: default, array, newline-delimited

CREATE TABLE [articles] (
               [title] TEXT  ,
   [contents] TEXT  ,
   [year] TEXT  ,
   [author] TEXT  ,
   [author_slug] TEXT  ,
   [published] TEXT  ,
   [url] TEXT  ,
   [topic] TEXT  
        );